Dealer Group
Ed Morse Automotive Group
Ed Morse Automotive Group runs 55 locations in 8 states and earns a CarEdge transparency grade of B (83/100) from 160 verified out-the-door quotes.
- Average doc fee
- $649
- Dealer add-ons
- On 31% of quotes
- CarEdge Certified
- 1 store
- Top-graded store
- Ed Morse Cadillac Delray (A)
Verified quotes since 2025
Score Breakdown
Grade Distribution
Across 31 rated locations
68% of locations earned a B or better.
Key Insights
Transparency Score
Scores 83/100, 3.7 points below the national average of 86.7/100.
Add-on Frequency
31% of transactions include an add-on, 14% more often than the national average of 17%.
Listing-to-OTD Gap
Prices run -1.0% above listing on average, better than the national average of 247.1%.
Top performers in this group
Locations with D or below: 8 — Ed Morse Chevrolet Muscatine Ia, Freedom Chevrolet Fairfield, Freedom Chrysler Dodge Jeep RAM North By Ed Morse, +5 more
CarEdge Certified dealers in Ed Morse Automotive Group
These dealers guarantee an all-in out-the-door price up front and no surprise add-ons.
The grade behind the badge is earned, never bought. Certification never changes a dealer's grade or ranking.
All locations
| Dealer | Location | Grade | Score | Quotes | Brand | Doc Fee | Add-on Rate |
|---|---|---|---|---|---|---|---|
| Ed Morse Mitsubishi Tampa Fl | Tampa, FL | A | 100 | 2 | Mitsubishi | $999 | 0% |
| Ed Morse Sawgrass Cadillac | Sunrise, FL | A | 100 | 3 | Cadillac | $999 | 0% |
| Ed Morse Cadillac Delray | Delray Beach, FL | A | 100 | 4 | Cadillac | $999 | 0% |
| Ed Morse Cadillac Brandon | Brandon, FL | A | 100 | 4 | Cadillac | $999 | 0% |
| Ed Morse Delray Toyota | Delray Beach, FL | A | 100 | 13 | Toyo | $999 | 0% |
| Ed Morse Ford St. Robert | Saint Robert, MO | A | 100 | 1 | Ford | $399 | 0% |
| Ed Morse Chrysler Dodge Jeep RAM Saint Robert | Saint Robert, MO | A | 100 | 2 | Chrysler | $399 | 0% |
| Ed Morse Chrysler Dodge Jeep RAM | Lebanon, MO | A | 100 | 4 | Chrysler | $0 | 0% |
| Ed Morse Chevrolet | Savanna, IL | A | 100 | 1 | Chev | $358 | 0% |
| Ed Morse Ford Red Bud | Red Bud, IL | A | 100 | 1 | Ford | $299 | 0% |
Group locations
55 locations across Arizona, Florida, Iowa, Illinois, Missouri, Montana, Oklahoma, Texas
Frequently Asked Questions
Is Ed Morse Automotive Group a good place to buy a car?
Yes, by CarEdge's measure. Ed Morse Automotive Group earns CarEdge transparency grade B (83/100) across 160 verified out-the-door quotes from 31 stores, graded 16 A, 5 B, 2 C, 4 D, 4 F. 68% of its graded stores earn an A or B. Grades vary by store, so check the specific location before you buy.
What do reviews say about Ed Morse Automotive Group?
CarEdge reviews Ed Morse Automotive Group on 160 verified out-the-door quotes, not star ratings. Ed Morse Automotive Group earns CarEdge transparency grade B (83/100) across 160 verified out-the-door quotes from 31 stores, graded 16 A, 5 B, 2 C, 4 D, 4 F. Across those quotes its stores show dealer add-ons on 31% of verified quotes.
What is the doc fee at Ed Morse Automotive Group dealerships?
Its stores average a $649 doc fee across 160 verified out-the-door quotes. It ranges from $200 at Ed Morse Hyundai in Sierra Vista, AZ to $999 at Ed Morse Sawgrass Chevrolet Sunrise Fl in Sunrise, FL, partly because doc fee limits differ by state.
Do Ed Morse Automotive Group dealerships add dealer add-ons?
CarEdge's verified quotes from Ed Morse Automotive Group stores show dealer add-ons on 31% of verified quotes. Ask any store for an itemized out-the-door quote with all dealer add-ons removed before you visit.
Which Ed Morse Automotive Group dealership is the best?
Ed Morse Cadillac Delray in Delray Beach, FL is Ed Morse Automotive Group's highest-graded store on the CarEdge Dealer Transparency Index: grade A (100/100) from 4 verified out-the-door quotes.
Which Ed Morse Automotive Group dealerships are CarEdge Certified?
Ed Morse Honda is CarEdge Certified. CarEdge Certified dealers hold an A grade on the CarEdge Dealer Transparency Index and guarantee four things on every deal: an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience. CarEdge verifies the guarantee with ongoing AI mystery shops, and a dealer that slips below an A grade loses the badge. Certification is earned from data, never bought.