Dealer Reviews

Best Ford Dealerships in Milwaukee, Ranked by CarEdge Data

ZS
Zach Shefska
8 min read
Featured image for Best Ford Dealerships in Milwaukee, Ranked by CarEdge Data

Key Takeaways

  • 6 Ford dealers in Milwaukee graded using verified out-the-door quotes — not Google star ratings.
  • Hiller Ford is the highest-graded Ford dealer in the Milwaukee metro.
  • Heiser Ford has the watch-out on this list — add-ons appear on 75% of verified quotes, averaging $809 — the highest rate here.
  • Get an OTD quote in writing before you visit any dealer. CarEdge tracks real prices, not advertised ones.

This is the CarEdge Dealer Transparency Index ranking for Ford dealers in the Milwaukee metro. We graded every Ford dealer in the area with enough verified out-the-door quotes to score with confidence — using real PDFs, emails, and signed deals, not Google star ratings.

6 Ford dealers in Milwaukee cleared the data threshold this quarter. Here’s how they rank.

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Is the doc fee reasonable compared to the state average?
  • Add-on Behavior (30%) — How often does the dealer bundle add-ons, and at what cost?
  • Price Accuracy (30%) — Does the listing price match the actual OTD price?
  • Data Quality (10%) — More verified quotes mean higher confidence in the grade.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60).

Top 6 Ford Dealers in Milwaukee

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Hiller Ford

Grade: A · Score: 98/100 · Franklin, WI

Hiller Ford is the top-graded Ford dealer in the Milwaukee metro by verified data — A grade, 98/100, based on 4 verified OTD quotes.

  • Doc fee: $269 — well below the WI average of $394
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 9.7% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#2 — Gordie Boucher Village Ford Of Thiensville

Grade: A · Score: 97/100 · Thiensville, WI

Gordie Boucher Village Ford Of Thiensville quoted prices 5.6% below the advertised listing — the kind of discount that rewards getting the OTD in writing.

  • Doc fee: $499 — well above the WI average of $394
  • Add-ons: None detected in verified quotes
  • Listing accuracy: 5.6% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

#3 — Gillespie Ford

Grade: A · Score: 94/100 · Gurnee, WI

Gillespie Ford keeps add-ons on just 22% of verified quotes — light for an A-grade dealer.

  • Doc fee: $294 — below the WI average of $366
  • Add-ons: 22% of quotes, avg $89
  • Listing accuracy: 4.3% below the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#4 — Lake Ford

Grade: A · Score: 93/100 · Milwaukee, WI

Lake Ford quotes prices within 0.8% of the advertised listing — one of the cleanest pricing patterns on this list.

  • Doc fee: $103 — well below the WI average of $394
  • Add-ons: 15% of quotes, avg $262
  • Listing accuracy: 0.8% above the advertised listing
  • Verified quotes: 13

See full review & verified quotes →

#5 — Van Horn Ford Of Lomira

Grade: B · Score: 82/100 · Lomira, WI

Van Horn Ford Of Lomira earns a solid B on verified data — solid fundamentals. The one watch-out: add-ons show on 44% of quotes (avg $2,127).

  • Doc fee: $432 — above the WI average of $394
  • Add-ons: 44% of quotes, avg $2,127
  • Listing accuracy: 2.5% above the advertised listing
  • Verified quotes: 9

See full review & verified quotes →

#6 — Heiser Ford

Grade: B · Score: 81/100 · Glendale, WI

Add-ons appear on 75% of verified quotes at Heiser Ford, averaging $809 — the highest rate on this list. Ask for an itemized OTD before signing.

  • Doc fee: $479 — well above the WI average of $394
  • Add-ons: 75% of quotes, avg $809
  • Listing accuracy: 6.3% below the advertised listing
  • Verified quotes: 4

See full review & verified quotes →

Limited Data

These Ford dealers in the Milwaukee metro have verified OTD data, but not yet enough to assign a confident grade. We’re actively collecting more quotes for these dealers.

  • Eric Von Schledorn Ford (Random Lake, WI) — based on 1 verified OTD quote. View dealer page
  • Miller Ford (Burlington, WI) — based on 1 verified OTD quote. View dealer page
  • Porcaro Ford (Racine, WI) — based on 1 verified OTD quote. View dealer page
  • Griffin Ford (Waukesha, WI) — based on 3 verified OTD quotes. View dealer page
  • Gordie Boucher Ford Of Kenosha (Kenosha, WI) — based on 2 verified OTD quotes. View dealer page
  • Gordie Boucher Ford Of Menomonee Falls (Menomonee Falls, WI) — based on 1 verified OTD quote. View dealer page
  • Gordie Boucher Ford Lincoln Of West Bend (West Bend, WI) — based on 2 verified OTD quotes. View dealer page
  • Griffin Ford Fort Atkinson (Fort Atkinson, WI) — based on 3 verified OTD quotes. View dealer page
  • Van Horn Ford Of Oconomowoc (Oconomowoc, WI) — based on 1 verified OTD quote. View dealer page

Milwaukee Ford Dealer Rankings at a Glance

#DealerCityGradeScoreDoc FeeAdd-OnsQuotes
1Hiller FordFranklinA98$269$04
2Gordie Boucher Village Ford Of ThiensvilleThiensvilleA97$499$04
3Gillespie FordGurneeA94$294$899
4Lake FordMilwaukeeA93$103$26213
5Van Horn Ford Of LomiraLomiraB82$432$2,1279
6Heiser FordGlendaleB81$479$8094

These rankings are a quarterly snapshot. For the continuously updated list — including dealers rated since this article was published — see the live Ford dealer rankings near Milwaukee on the CarEdge Dealer Transparency Index.

Compare Ford Dealers in Other Metros

CarEdge has graded Ford dealers in 39 US metros using verified out-the-door quotes. Compare other markets:

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the listing. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the listing number.
  4. Compare three dealers minimum. Even within the same metro, doc fees, add-on policies, and listing accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. Data updated quarterly. Last updated: Q3 2026.

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