C

Daytona Mazda earns a C.

Expect pushback on fees and add-ons. Shoppers who hold the line here save money.

$900
Doc fee

$93 below FL avg

13%
Dealer add-ons

On 1 of 8 recent quotes

8
Verified quotes →

Price negotiated down on 2 cars

Developing confidenceDaytona Beach, FLUpdated How we score dealers

Location

Daytona Beach, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Daytona Mazda earned this grade

Between October 2025 and November 2026, CarEdge negotiated or logged 8 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

✓ What they do well

2 things

Doc fee is in line with the market

At $900, their doc fee sits at or just under the FL average. Not exceptional, but nothing to fight over.

Quoted add-ons are the exception

Only 13% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $585. Most shoppers here never see one.

! Where to push back

1 thing

Listing price and real price disagree

Quoted prices run 10.2% above the advertised listing — roughly $3,570 extra on a $35k vehicle. That's a pattern, not a rounding error.

TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.

8 verified OTD quotes from Daytona Mazda

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

6 vehicle transactions — 8 individual quotes

2021 Mazda MAZDA6

Grand TouringUsed
$31,285
$199doc feeNo add-ons
View Quote →

2019 Mazda CX-9

TouringUsed2 quotes
$22,900
—doc fee—Saved $2,101
View 2 Quotes →

2026 Mazda MX-5 Miata

SportNew
$34,018
$1,199doc feeNo add-ons
View Quote →

2024 Mazda CX-90

Turbo Select PackageUsed
$37,089
$900doc feeNo add-ons
View Quote →

2025 Mazda Mazda3

2.5 S PreferredNew2 quotes
$29,330
$900doc feeNo add-onsSaved $180
View 2 Quotes →

2025 Mazda MX-5 Miata RF

Grand TouringNew
$42,180
$900doc feeNo add-ons
View Quote →

Most Common Add-ons

Quoted Add-ons
uccavg $2,995
1 quote
accessoriesavg $1,687
1 quote

At a Glance

Doc fee ($900) is at or below average
High dealer markup (+10.2% above listing)

Tips for Daytona Mazda

  • 1 of 8 quotes included $4,682 in add-ons (UCC, Accessories), not marked optional.
  • Dealer markup is 10% above listing (excluding taxes). Ask for an itemized breakdown — doc fees and add-ons may be negotiable.
  • Doc fee ($900) is at or below FL average. One less thing to negotiate.
Live inventory

On the lot right now

Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Daytona Mazda charge?

Based on 8 verified out-the-door quotes collected by CarEdge, Daytona Mazda charges a $900 documentation fee and averages $585 in dealer add-ons when present. Daytona Mazda earns Transparency Grade C (77/100).

What is the doc fee at Daytona Mazda?

Daytona Mazda charges a typical documentation fee of $900. The FL average is $993. This is based on 8 verified OTD quotes in our database.

Does Daytona Mazda add dealer add-ons?

Daytona Mazda adds an average of $585 in dealer add-ons when present. Dealer add-ons appeared on 1 of 8 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Daytona Mazda a good dealership?

Daytona Mazda has a transparency score of 77/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 8 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

What do reviews say about Daytona Mazda?

CarEdge reviews Daytona Mazda on 8 verified out-the-door quotes, not star ratings. It earns transparency grade C (77/100), with a typical doc fee of $900 versus an FL average of $993. Dealer add-ons appeared on 1 of 8 recent quotes.

Is Daytona Mazda a transparent Mazda dealer in Daytona Beach?

Daytona Mazda is about average. Daytona Mazda holds CarEdge Transparency Grade C (77/100), based on 8 verified out-the-door quotes. Compare its quotes with other Mazda dealers nearby before you buy.

How does Daytona Mazda compare to other Mazda dealers?

You can compare Daytona Mazda's transparency score, doc fees, and add-on behavior against other Mazda dealers using our comparison tool or by browsing Mazda dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Mazda Dealerships in Orlando, Best Mazda Dealerships in Florida and Best Mazda Dealerships in the US rank Mazda dealers on the same data.

Explore Mazda and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Daytona Mazda in Daytona Beach, FL, that has meant 8 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
100
Add-on Behavior (30%)
83
Price Accuracy (30%)
40
Data Quality (10%)
100

Doc Fee Comparison

This dealer$900
FL avg$993
National avg$404

Pulled 8 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Don't face this dealer alone

Let us negotiate for you. We push for the out-the-door price in writing, strip junk fees and add-ons, and you only approve the final offer.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.