CarEdge

Don Williamson Nissan

Jacksonville, NC·16 verified quotes*

Jul 28, 2025Mar 12, 2026· Score updated Apr 7, 2026

A
CarEdgeVerified
Transparent Dealer
Score: 94.5/100
Add-on Rate
13%of quotes

Avg $1,030 when present

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Don Williamson Nissan Review

Based on 16 verified OTD quotes from Jul 2025 to Mar 2026, Don Williamson Nissan earns a Grade A (94.5/100). Their typical doc fee of $779 is close to the NC average ($691). When present, add-ons average $129, which is relatively low. Buyers who negotiated saved an average of $2,976.

Price vs. Days on Lot

Vehicles in the upper-right are expensive and slow to sell — best negotiation opportunities.

2 negotiable
0d70d140d210d280d$15k$32k$49k$67k$84kDays on Lot
New
Used
Negotiable

Days on Market

How long vehicles have been listed. Older stock means more room to negotiate.

Fresh stock
Normal
Aging
Negotiate

Transparency Score Breakdown

Fee Transparency (30%)
91
Add-on Behavior (30%)
93
Price Accuracy (30%)
100
Data Quality (10%)
94
  • Doc fee ($779) is at or below NC average ($799)
  • Average dealer add-ons of $1,030 when present
  • Price accuracy is excellent — quotes closely match advertised prices

Doc Fee Comparison

This dealer$779
NC avg$799
National avg$400

Recent Quotes

Verified out-the-door prices from real transactions

5 vehicle transactions16 individual quotes

2026 Nissan Pathfinder

$42,888
$779doc feeNo add-ons
View Quote →

2026 Nissan Rogue

8 quotes
$33,000
$779doc feeNo add-onsSaved $7,928
View 8 Quotes →

2023 Nissan Frontier

Extended Cab PickupUsed3 quotes
$30,093
$779doc fee$1,030add-onsSaved $708
View 3 Quotes →

2022 Ram 1500 Classic

Used
$33,771
$779doc feeNo add-ons
View Quote →

2022 Ford Maverick

Used3 quotes
$29,500
$779doc feeNo add-onsSaved $291
View 3 Quotes →

Nearby Rated Dealers

These dealers near Jacksonville have transparency scores based on verified pricing data.

Frequently Asked Questions

What is Don Williamson Nissan's doc fee?

Don Williamson Nissan charges a typical documentation fee of $779. The NC average is $691. This is based on 16 verified OTD quotes in our database.

Does Don Williamson Nissan add mandatory add-ons?

Don Williamson Nissan adds an average of $129 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Don Williamson Nissan a good dealer?

Don Williamson Nissan has a transparency score of 94.5/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 16 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

At a Glance

Minimal dealer markup above listing price
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Tips for Don Williamson Nissan

  • Doc fee is $379 above national average. Ask if they'll match competitors or reduce it.
  • Minor add-ons (~$129) may appear. Ask what's included and if they can be removed.
  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Dealer markup is about 10% below listing (excluding taxes). This dealer keeps fees very low.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.