B
80–89 · Above average

Transparency Verdict

Jacksonville Kia earns a B.

Mostly honest. Stay alert.

Fair on the big stuff, but there are small things to watch. Read the out-the-door carefully before you sign.

Developing confidence — based on 5 verified out-the-door quotes and 2 tracked negotiations · Jacksonville, NC
Collected May 8, 2026May 18, 2026 · Updated Jun 6, 2026

Location

Jacksonville, NC

4 rated dealers within 30 miles · Open full map →

The full story

Why Jacksonville Kia earned this grade

Between May 2026 and May 2026, CarEdge negotiated or logged 5 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

2 things

Add-ons are the exception, not the rule

Only 20% of quotes include dealer-installed add-ons, averaging $4,990 when present. Most shoppers here never see them.

Advertised pricing is largely honest

On average, the quoted price is only 0.2% above the listing — small enough to be fees, not markup games.

! Where to push back

1 thing

Doc fee is slightly padded

$899 is $119 above the NC average of $780. Not outrageous, but worth questioning.

TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.

5 verified OTD quotes from Jacksonville Kia

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 vehicle transactions5 individual quotes

2023 Hyundai Palisade

CalligraphyUsed3 quotes
$39,100
$899doc feeNo add-onsSaved $3,460
View 3Quotes →

2026 Kia K4

LXNew2 quotes
$21,836
$995doc feeNo add-onsSaved $5,266
View 2Quotes →

Most Common Add-ons

1
accessoriesavg $2,495
1 quote

At a Glance

Minimal dealer markup above listing price

Tips for Jacksonville Kia

  • Expect ~$998 in add-ons. Items like "dealer accessories," paint protection, and theft deterrent are typically negotiable.
  • Doc fee ($899) is at or below FL average. One less thing to negotiate.
  • Dealer markup is effectively 0% above listing (excluding taxes). This dealer keeps their fees minimal.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What is Jacksonville Kia's doc fee?

Jacksonville Kia charges a typical documentation fee of $899. The NC average is $780. This is based on 5 verified OTD quotes in our database.

Does Jacksonville Kia add mandatory add-ons?

Jacksonville Kia adds an average of $998 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Jacksonville Kia a good dealer?

Jacksonville Kia has a transparency score of 89.8/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 5 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Jacksonville Kia in Jacksonville, NC, that has meant 5 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to B.

Fee Transparency (30%)
88
Add-on Behavior (30%)
78
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$899
NC avg$780
National avg$400

Pulled 5 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Shop this dealer with confidence

CarEdge Pro unlocks real dealer invoice data, target prices, and out-the-door estimates so you walk in already knowing the right number.

Try CarEdge Pro

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.