CarEdge

Hesser Toyota

Janesville, WI·2 verified quotes*

Dec 26, 2025Dec 26, 2025· Score updated Apr 7, 2026

Limited data. This score is based on 2 quotes and may change as more data becomes available.

C
71/100
Add-on Rate
100%of quotes

Avg $1,825 when present

Learn how dealer fees work

Price vs. Days on Lot

Vehicles in the upper-right are expensive and slow to sell — best negotiation opportunities.

5 negotiable
0d45d89d134d178d$9k$27k$45k$63k$81kDays on Lot
New
Used
Negotiable

Days on Market

How long vehicles have been listed. Older stock means more room to negotiate.

Fresh stock
Normal
Aging
Negotiate

Transparency Score Breakdown

Fee Transparency (30%)
100
Add-on Behavior (30%)
20
Price Accuracy (30%)
100
Data Quality (10%)
50
  • Doc fee ($63) is at or below WI average ($431)
  • Average dealer add-ons of $1,825 when present
  • Fees average 1.0% above listing (~$350 on a $35k vehicle) — minimal

Doc Fee Comparison

This dealer$63
WI avg$431
National avg$400

Recent Quotes

Verified out-the-door prices from real transactions

1 vehicle transaction2 individual quotes

2022 Toyota RAV4

XLE PREM AWDCPO2 quotes
$30,047
$125doc fee$1,825add-onsSaved $440
View 2 Quotes →

Most Common Add-ons

1
certified pre-ownedavg $1,825
2 quotes

Frequently Asked Questions

What is Hesser Toyota's doc fee?

Hesser Toyota charges a typical documentation fee of $63. The WI average is $310. This is based on 2 verified OTD quotes in our database.

Does Hesser Toyota add mandatory add-ons?

Hesser Toyota adds an average of $1,825 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Hesser Toyota a good dealer?

Hesser Toyota has a transparency score of 71/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 2 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

At a Glance

Doc fee ($63) is at or below average
Minimal dealer markup above listing price
High add-ons averaging $1,825
CarEdge

Let CarEdge Pro negotiate for you

CarEdge Pro handles the back-and-forth and gets you a fair OTD price. Average savings: $2,200.

Try CarEdge Pro

Tips for Hesser Toyota

  • This dealer often adds $1,825 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
  • Doc fee ($63) is at or below national average. One less thing to negotiate.
  • Dealer markup is only +1% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (2 quotes). Score may change as we collect more information.
How are scores calculated? →

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.