F
Below 60 · Failing

Transparency Verdict

Jerry Ulm Chrysler Dodge Jeep Ram earns an F.

Buyer beware.

We consistently see inflated fees, surprise add-ons, or big gaps between listing and OTD price. If you shop here, bring our data and be ready to walk.

Developing confidence — based on 5 verified out-the-door quotes and 1 tracked negotiation · Tampa, FL
Collected Jul 9, 2026Aug 14, 2026 · Updated Aug 21, 2026

Location

Tampa, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Jerry Ulm Chrysler Dodge Jeep Ram earned this grade

Between July 2026 and August 2026, CarEdge negotiated or logged 5 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

! Where to push back

3 things

Doc fee is significantly inflated

$1,298 is $383 above the FL average of $915. That's pure margin for the dealer, not cost of service.

TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.

Mandatory add-ons show up on most deals

40% of quotes include add-ons presented as non-negotiable, averaging $5,402. Expect them to try to include something — paint protection, nitrogen-filled tires, VIN etching.

TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.

Listing price and real price disagree

Quoted prices run 15.6% above the advertised listing — roughly $5,460 extra on a $35k vehicle. That's a pattern, not a rounding error.

TipThis dealer's listing price is a marketing number, not a real one. Don't anchor to it — anchor to an out-the-door target.

What they do well:Nothing stands out as a strength in this data. That's the finding.

5 verified OTD quotes from Jerry Ulm Chrysler Dodge Jeep Ram

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

3 vehicle transactions5 individual quotes

2026 Jeep Gladiator

Sport SNew3 quotes
$49,620
$1,298doc feeSaved $4,691
View 3 Quotes →

2026 Ram 1500

Big Horn/Lone StarNew
$58,093
$1,298doc feeNo add-ons
View Quote →

2020 Acura RDX

Technology PackageUsed
$27,540
$598doc feeNo add-ons
View Quote →

Most Common Add-ons

Mandatory
goldilocks exterior paintavg $895
1 quote
customer preferred package 24savg $3,195
1 quote
active safety groupavg $1,595
1 quote
black freedom top® 3–piece hard topavg $1,895
1 quote
accessoriesavg $225
1 quote
recommended ppp +avg $2,999
1 quote

At a Glance

High add-ons averaging $2,161
High dealer markup (+15.6% above listing)

Tips for Jerry Ulm Chrysler Dodge Jeep Ram

  • Doc fee is $894 above national average. Ask if they'll match competitors or reduce it.
  • This dealer often adds $2,161 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
  • Low-rated dealer. Get everything in writing. Ask for an itemized OTD quote before visiting.
  • Dealer markup is 16% above listing (excluding taxes). Ask for an itemized breakdown — doc fees and add-ons may be negotiable.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Jerry Ulm Chrysler Dodge Jeep Ram charge?

Based on 5 verified out-the-door quotes collected by CarEdge, Jerry Ulm Chrysler Dodge Jeep Ram charges a $1,298 documentation fee and averages $2,161 in dealer add-ons when present. Jerry Ulm Chrysler Dodge Jeep Ram earns Transparency Grade F (43/100).

What is Jerry Ulm Chrysler Dodge Jeep Ram's doc fee?

Jerry Ulm Chrysler Dodge Jeep Ram charges a typical documentation fee of $1,298. The FL average is $915. This is based on 5 verified OTD quotes in our database.

Does Jerry Ulm Chrysler Dodge Jeep Ram add mandatory add-ons?

Jerry Ulm Chrysler Dodge Jeep Ram adds an average of $2,161 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Jerry Ulm Chrysler Dodge Jeep Ram a good dealer?

Jerry Ulm Chrysler Dodge Jeep Ram has a transparency score of 43/100, earning a Grade F. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 5 verified OTD quotes. This is below average. Consider getting quotes from other dealers in the area for comparison.

Explore Chrysler and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Jerry Ulm Chrysler Dodge Jeep Ram in Tampa, FL, that has meant 5 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to F.

Fee Transparency (30%)
62
Add-on Behavior (30%)
56
Price Accuracy (30%)
0
Data Quality (10%)
80

Doc Fee Comparison

This dealer$1,298
FL avg$915
National avg$404

Pulled 5 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Don't face this dealer alone

Let us negotiate for you. We push for the out-the-door price in writing, strip junk fees and add-ons, and you only approve the final offer.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.