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Longo Toyota of Prosper earns an A.
Fees are reasonable, add-ons are rare, and the final price usually matches the listing.
- $225
- Doc fee
- 35%
- Dealer add-ons
$2 below TX avg
On 17 of 48 recent quotes
Strong confidenceProsper, TXUpdated How we score dealersPart of Penske Automotive Group Inc.
The full story
Why Longo Toyota of Prosper earned this grade
Between August 2025 and November 2026, CarEdge negotiated or logged 48 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
3 thingsDoc fee is in line with the market
At $225, their doc fee sits at or just under the TX average. Not exceptional, but nothing to fight over.
Advertised pricing is largely honest
On average, the quoted price is only 0.4% above the listing — small enough to be fees, not markup games.
Shoppers who negotiated saved real money
Across 13 back-and-forth negotiations we tracked here, buyers saved an average of $2,114 from first quote to final. That tells you their opening number has room.
TipNever take the first quote. Their floor is lower than what they offer on day one.
! Where to push back
1 thingQuoted add-ons show up on many deals
33% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $209. Expect to see items like paint protection, nitrogen-filled tires, or VIN etching on your quote.
TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.
48 verified OTD quotes from Longo Toyota of Prosper
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
33 vehicle transactions — 48 individual quotes
Most Common Add-ons
At a Glance
Tips for Longo Toyota of Prosper
- 16 of 48 quotes included $10,055 in add-ons (Accessories, XPEL Premier Tint, Theft Protection), not marked optional.
- A-rated dealer! Focus on vehicle price negotiation, since fees are already competitive.
- Doc fee ($225) is at or below TX average. One less thing to negotiate.
- Dealer markup is effectively 0% above listing (excluding taxes). This dealer keeps their fees minimal.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 360 vehicles →$43,856
Median Price
21
Median Days Listed
66
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Prosper have transparency scores based on verified pricing data.
CarEdge Certified near Prosper
Frequently Asked Questions
What fees does Longo Toyota of Prosper charge?
Based on 48 verified out-the-door quotes collected by CarEdge, Longo Toyota of Prosper charges a $225 documentation fee and averages $209 in dealer add-ons when present. Longo Toyota of Prosper earns Transparency Grade A (92/100).
What is the doc fee at Longo Toyota of Prosper?
Longo Toyota of Prosper charges a typical documentation fee of $225. The TX average is $227. This is based on 48 verified OTD quotes in our database.
Does Longo Toyota of Prosper add dealer add-ons?
Longo Toyota of Prosper adds an average of $209 in dealer add-ons when present. Dealer add-ons appeared on 17 of 48 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Longo Toyota of Prosper a good dealership?
Longo Toyota of Prosper has a transparency score of 92/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 48 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
What do reviews say about Longo Toyota of Prosper?
CarEdge reviews Longo Toyota of Prosper on 48 verified out-the-door quotes, not star ratings. It earns transparency grade A (92/100), with a typical doc fee of $225 versus a TX average of $227. Dealer add-ons appeared on 17 of 48 recent quotes.
Is Longo Toyota of Prosper a transparent Toyota dealer in Prosper?
Yes. Longo Toyota of Prosper holds CarEdge Transparency Grade A (92/100), based on 48 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.
How does Longo Toyota of Prosper compare to other Toyota dealers?
You can compare Longo Toyota of Prosper's transparency score, doc fees, and add-on behavior against other Toyota dealers using our comparison tool or by browsing Toyota dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Toyota Dealerships in Dallas-Fort Worth, Best Toyota Dealerships in Texas and Best Toyota Dealerships in the US rank Toyota dealers on the same data.
Explore Toyota and Texas dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Longo Toyota of Prosper in Prosper, TX, that has meant 48 verified OTD quotes across 13 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 48 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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