A
90–100 · Exceptional

Transparency Verdict

Marietta Toyota earns an A.

One of the good ones.

You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.

Strong confidence — based on 44 verified out-the-door quotes and 7 tracked negotiations · Marietta, GA
Collected Nov 7, 2025Aug 14, 2026 · Updated Aug 15, 2026

Location

Marietta, GA

8 rated dealers within 30 miles · Open full map →

CarEdge Certified — Marietta Toyota, Grade A, score 97 of 100
CarEdge Certified · Eligible

One of the dealers buyers can trust.

Marietta Toyota qualifies for the CarEdge Certified license — an A-grade transparency score of 97/100 from 44 verified out-the-door quotes.

The full story

Why Marietta Toyota earned this grade

Between November 2025 and August 2026, CarEdge negotiated or logged 44 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

4 things

Doc fee is in line with the market

At $699, their doc fee sits at or just under the GA average. Not exceptional, but nothing to fight over.

Mandatory add-ons are the exception

Only 16% of quotes include add-ons you can't decline, averaging $1,567 when present. Most shoppers here never see one.

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

Shoppers who negotiated saved real money

Across 7 back-and-forth negotiations we tracked here, buyers saved an average of $7,052 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back:Nothing glaring. That's part of why they scored where they did.

44 verified OTD quotes from Marietta Toyota

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

13 vehicle transactions44 individual quotes

2026 Toyota Corolla Cross

XSENew2 quotes
$41,884
$699doc fee
View 2 Quotes →

2024 Toyota Venza

NightshadeUsed11 quotes
$39,500
doc feeSaved $11,165
View 11 Quotes →

2023 Toyota Highlander

PlatinumUsed
$46,755
$699doc feeNo add-ons
View Quote →

2023 Toyota Highlander

LimitedUsed13 quotes
$19,173
$699doc feeNo add-onsSaved $29,283
View 13 Quotes →

2021 Hyundai Santa Fe

Limited HEVUsed2 quotes
$19,173
$699doc feeNo add-onsSaved $200
View 2 Quotes →

2026 Toyota Corolla

XLENew2 quotes
$29,220
$699doc fee$995mandatory
View 2 Quotes →

2026 Toyota Grand Highlander

XLENew2 quotes
$54,170
doc feeSaved $214
View 2 Quotes →

2025 Infiniti QX60

4D WAGON PURE FWDUsed3 quotes
$44,019
$699doc feeSaved $4,014
View 3 Quotes →

2026 Toyota 4Runner

LIMITED 4WDNew
$67,505
$699doc fee$1,995mandatory
View Quote →

2023 Toyota RAV4

4D WAGON HYBRID SEUsed
$35,381
$699doc feeNo add-ons
View Quote →

Most Common Add-ons

Optional — ask to remove
vin etchavg $257
1 quote
carbide neutral programavg $18
1 quote
Mandatory
accessoriesavg $1,431
7 quotes
screen protectoravg $237
4 quotes

At a Glance

Doc fee ($699) is at or below average
Minimal dealer markup above listing price

Tips for Marietta Toyota

  • Doc fee ($699) is slightly above average. Worth asking for a reduction.
  • Minor add-ons (~$249) may appear. Ask what's included and if they can be removed.
  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Dealer markup is about 5% below listing (excluding taxes). This dealer keeps fees very low.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Marietta Toyota charge?

Based on 44 verified out-the-door quotes collected by CarEdge, Marietta Toyota charges a $699 documentation fee and averages $249 in dealer add-ons when present. Marietta Toyota earns Transparency Grade A (97/100).

What is Marietta Toyota's doc fee?

Marietta Toyota charges a typical documentation fee of $699. The GA average is $767. This is based on 44 verified OTD quotes in our database.

Does Marietta Toyota add mandatory add-ons?

Marietta Toyota adds an average of $249 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Marietta Toyota a good dealer?

Marietta Toyota has a transparency score of 97/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 44 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

Explore Toyota and Georgia dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Marietta Toyota in Marietta, GA, that has meant 44 verified OTD quotes across 7 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
100
Add-on Behavior (30%)
91
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$699
GA avg$767
National avg$400

Pulled 44 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Let CarEdge handle this dealer

Our AI Buying Agent contacts the dealer for you, pushes for a real out-the-door price, and brings offers back for you to approve. Prefer a person? A Concierge runs the whole deal end to end.

Let CarEdge negotiate

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.