A
90–100 · Exceptional

Transparency Verdict

Marietta Toyota earns an A.

One of the good ones.

You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.

Strong confidence — based on 51 verified out-the-door quotes and 8 tracked negotiations · Marietta, GA
Collected Nov 7, 2025Aug 24, 2026 · Updated Sep 5, 2026

Location

Marietta, GA

8 rated dealers within 30 miles · Open full map →

CarEdge Certified — Marietta Toyota, Grade A, score 96 of 100
CarEdge Certified · Eligible

One of the dealers buyers can trust.

Marietta Toyota qualifies for the CarEdge Certified license — an A-grade transparency score of 96/100 from 51 verified out-the-door quotes.

The full story

Why Marietta Toyota earned this grade

Between November 2025 and August 2026, CarEdge negotiated or logged 51 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

4 things

Doc fee is in line with the market

At $699, their doc fee sits at or just under the GA average. Not exceptional, but nothing to fight over.

Mandatory add-ons are the exception

Only 24% of quotes include add-ons you can't decline, averaging $1,403 when present. Most shoppers here never see one.

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

Shoppers who negotiated saved real money

Across 8 back-and-forth negotiations we tracked here, buyers saved an average of $6,579 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back:Nothing glaring. That's part of why they scored where they did.

51 verified OTD quotes from Marietta Toyota

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

15 vehicle transactions51 individual quotes

2026 Toyota Grand Highlander

LimitedNew7 quotes
$62,296
$699doc feeSaved $3,268
View 7 Quotes →

2026 Toyota Corolla Cross

XSENew2 quotes
$41,884
$699doc fee
View 2 Quotes →

2024 Toyota Venza

NightshadeUsed10 quotes
$39,500
doc feeSaved $11,165
View 10 Quotes →

2026 Toyota Tacoma

XLTUsed
$50,666
$699doc feeNo add-ons
View Quote →

2023 Toyota Highlander

PlatinumUsed
$46,755
$699doc feeNo add-ons
View Quote →

2023 Toyota Highlander

LimitedUsed13 quotes
$19,173
$699doc feeNo add-onsSaved $29,283
View 13 Quotes →

2021 Hyundai Santa Fe Hybrid

Limited AWDUsed2 quotes
$19,173
$699doc feeNo add-onsSaved $201
View 2 Quotes →

2026 Toyota Corolla

XLENew2 quotes
$29,221
$699doc fee$995mandatory
View 2 Quotes →

2026 Toyota Grand Highlander

XLE AWD HybridNew2 quotes
$54,171
$699doc feeNo add-onsSaved $213
View 2 Quotes →

2025 Infiniti QX60

4D WAGON PURE FWDUsed3 quotes
$44,019
$699doc feeSaved $4,014
View 3 Quotes →

Most Common Add-ons

Optional — ask to remove
vin etchavg $257
1 quote
carbide neutral programavg $18
1 quote
Mandatory
accessoriesavg $1,328
12 quotes
screen protectoravg $299
3 quotes

At a Glance

Doc fee ($699) is at or below average
Minimal dealer markup above listing price

Tips for Marietta Toyota

  • Minor add-ons (~$330) may appear. Ask what's included and if they can be removed.
  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Doc fee ($699) is at or below GA average. One less thing to negotiate.
  • Dealer markup is about 6% below listing (excluding taxes). This dealer keeps fees very low.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Marietta Toyota charge?

Based on 51 verified out-the-door quotes collected by CarEdge, Marietta Toyota charges a $699 documentation fee and averages $330 in dealer add-ons when present. Marietta Toyota earns Transparency Grade A (96/100).

What is Marietta Toyota's doc fee?

Marietta Toyota charges a typical documentation fee of $699. The GA average is $768. This is based on 51 verified OTD quotes in our database.

Does Marietta Toyota add mandatory add-ons?

Marietta Toyota adds an average of $330 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Marietta Toyota a good dealer?

Marietta Toyota has a transparency score of 96/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 51 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

Explore Toyota and Georgia dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Marietta Toyota in Marietta, GA, that has meant 51 verified OTD quotes across 8 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
100
Add-on Behavior (30%)
86
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$699
GA avg$768
National avg$404

Pulled 51 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.