Transparency Verdict
Marietta Toyota earns an A.
One of the good ones.
You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.
Strong confidence — based on 33 verified out-the-door quotes and 10 tracked negotiations · Marietta, GA
Collected Nov 7, 2025 – Sep 18, 2026 · Updated Sep 25, 2026
One of the dealers buyers can trust.
Marietta Toyota qualifies for the CarEdge Certified license — an A-grade transparency score of 96/100 from 33 verified out-the-door quotes.
The full story
Why Marietta Toyota earned this grade
Between November 2025 and September 2026, CarEdge negotiated or logged 33 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
4 thingsDoc fee is in line with the market
At $699, their doc fee sits at or just under the GA average. Not exceptional, but nothing to fight over.
Mandatory add-ons are the exception
Only 24% of quotes include add-ons you can't decline. Across all recent quotes, add-ons average $411. Most shoppers here never see one.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
Shoppers who negotiated saved real money
Across 10 back-and-forth negotiations we tracked here, buyers saved an average of $1,559 from first quote to final. That tells you their opening number has room.
TipNever take the first quote. Their floor is lower than what they offer on day one.
33 verified OTD quotes from Marietta Toyota
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
18 vehicle transactions — 33 individual quotes
2021 Hyundai Santa Fe Hybrid
Most Common Add-ons
At a Glance
Tips for Marietta Toyota
- Minor add-ons (~$411) may appear. Ask what's included and if they can be removed.
- A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
- Doc fee ($699) is at or below GA average. One less thing to negotiate.
- Dealer markup is about 1% below listing (excluding taxes). This dealer keeps fees very low.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 307 vehicles →$37,819
Median Price
12
Median Days Listed
132
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Marietta have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Marietta Toyota charge?
Based on 33 verified out-the-door quotes collected by CarEdge, Marietta Toyota charges a $699 documentation fee and averages $411 in dealer add-ons when present. Marietta Toyota earns Transparency Grade A (96/100).
What is Marietta Toyota's doc fee?
Marietta Toyota charges a typical documentation fee of $699. The GA average is $793. This is based on 33 verified OTD quotes in our database.
Does Marietta Toyota add mandatory add-ons?
Marietta Toyota adds an average of $411 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Marietta Toyota a good dealer?
Marietta Toyota has a transparency score of 96/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 33 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
Explore Toyota and Georgia dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Marietta Toyota in Marietta, GA, that has meant 33 verified OTD quotes across 10 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to A.
Doc Fee Comparison
Pulled 33 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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