A
90–100 · Exceptional

Transparency Verdict

Massey Cadillac Of Orlando earns an A.

One of the good ones.

You can walk in here with confidence. Fees are reasonable, add-ons are rare, and the final number usually matches the listing.

Strong confidence — based on 29 verified out-the-door quotes and 7 tracked negotiations · Orlando, FL
Collected Oct 27, 2025Sep 5, 2026 · Updated Sep 10, 2026

Location

Orlando, FL

8 rated dealers within 30 miles · Open full map →

CarEdge Certified — Massey Cadillac Of Orlando, Grade A, score 92 of 100
CarEdge Certified · Eligible

One of the dealers buyers can trust.

Massey Cadillac Of Orlando qualifies for the CarEdge Certified license — an A-grade transparency score of 92/100 from 29 verified out-the-door quotes.

The full story

Why Massey Cadillac Of Orlando earned this grade

Between October 2025 and September 2026, CarEdge negotiated or logged 29 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

3 things

Doc fee is in line with the market

At $915, their doc fee is within $5 of the FL average of $910. Not exceptional, but nothing to fight over.

Advertised pricing is largely honest

On average, the quoted price is only 1.0% above the listing — small enough to be fees, not markup games.

Shoppers who negotiated saved real money

Across 7 back-and-forth negotiations we tracked here, buyers saved an average of $2,225 from first quote to final. That tells you their opening number has room.

TipNever take the first quote. Their floor is lower than what they offer on day one.

! Where to push back

1 thing

Mandatory add-ons show up on most deals

45% of quotes include add-ons presented as non-negotiable, averaging $344. Expect them to try to include something — paint protection, nitrogen-filled tires, VIN etching.

TipAsk which items are genuinely required and which are dealer-added. Anything not required by the manufacturer or the state is worth pushing on.

29 verified OTD quotes from Massey Cadillac Of Orlando

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

10 vehicle transactions29 individual quotes

2024 Cadillac LYRIQ

Sport 1Used3 quotes
$41,673
$990doc feeSaved $2,376
View 3 Quotes →

2025 Toyota 4Runner Hybrid

TRD Off Road Premium (A8) 4x4Used
$60,112
$998doc feeNo add-ons
View Quote →

2026 Cadillac OPTIQ

SportNew
$50,984
$998doc fee$164mandatory
View Quote →

2025 Chevrolet Suburban

RST 4dr 4x4Used3 quotes
$73,340
$998doc feeSaved $2,812
View 3 Quotes →

2023 Ford Bronco Sport

Big BendUsed2 quotes
$26,643
$998doc fee$159mandatorySaved $978
View 2 Quotes →

2023 Mazda CX-5

2.5 S Premium P4 quotes
$24,000
$899doc feeNo add-onsSaved $1,001
View 4 Quotes →

2023 Mazda CX-5

2.5 S Select Package (A6) 4dr i-ACTIV All-Wheel Drive Sport UtilityUsed2 quotes
$23,583
$899doc feeSaved $818
View 2 Quotes →

2025 BMW X7

XDRIVE40I (A8)New2 quotes
$82,393
$899doc fee$159mandatory
View 2 Quotes →

2026 Cadillac VISTIQ

Premium LuxuryNew8 quotes
$85,572
$899doc feeSaved $4,864
View 8 Quotes →

2026 Cadillac Escalade ESV

Platinum SportNew3 quotes
$149,392
$899doc feeSaved $2,727
View 3 Quotes →

Most Common Add-ons

Optional — ask to remove
optional permaplate interior exterior protectionavg $1,273
1 quote
optional roadvantage anti-theft protectionavg $164
1 quote
Mandatory
theft protectionavg $160
13 quotes
gap insuranceavg $1,199
2 quotes

At a Glance

Minimal dealer markup above listing price

Tips for Massey Cadillac Of Orlando

  • Minor add-ons (~$154) may appear. Ask what's included and if they can be removed.
  • A-rated dealer! Focus on vehicle price negotiation—fees are already competitive.
  • Dealer markup is only +1% above listing (excluding taxes). This dealer keeps their fees minimal.
  • 29 quotes analyzed. This score is based on solid data.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What fees does Massey Cadillac Of Orlando charge?

Based on 29 verified out-the-door quotes collected by CarEdge, Massey Cadillac Of Orlando charges a $915 documentation fee and averages $154 in dealer add-ons when present. Massey Cadillac Of Orlando earns Transparency Grade A (92/100).

What is Massey Cadillac Of Orlando's doc fee?

Massey Cadillac Of Orlando charges a typical documentation fee of $915. The FL average is $910. This is based on 29 verified OTD quotes in our database.

Does Massey Cadillac Of Orlando add mandatory add-ons?

Massey Cadillac Of Orlando adds an average of $154 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Massey Cadillac Of Orlando a good dealer?

Massey Cadillac Of Orlando has a transparency score of 92/100, earning a Grade A. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 29 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

Explore Cadillac and Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Massey Cadillac Of Orlando in Orlando, FL, that has meant 29 verified OTD quotes across 7 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to A.

Fee Transparency (30%)
100
Add-on Behavior (30%)
73
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$915
FL avg$910
National avg$404

Pulled 29 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.