Transparency Verdict
Serra Auto Park earns a B.
Mostly honest. Stay alert.
Fair on the big stuff, but there are small things to watch. Read the out-the-door carefully before you sign.
Moderate confidence — based on 14 verified out-the-door quotes and 2 tracked negotiations · Akron, OH
Collected Jul 24, 2025 – Mar 7, 2026 · Updated Aug 15, 2026
The full story
Why Serra Auto Park earned this grade
Between July 2025 and March 2026, CarEdge negotiated or logged 14 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
1 thingThe price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
! Where to push back
2 thingsDoc fee is slightly padded
$388 is $1 above the OH average of $387. Not outrageous, but worth questioning.
TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.
Add-ons are baked into almost every deal
71% of quotes include add-ons the buyer couldn't remove, averaging $614. This is their business model — inflate the OTD, then hope you don't line-item it.
TipDemand an itemized quote before signing anything, and ask them to justify every "required" charge in writing.
14 verified OTD quotes from Serra Auto Park
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
9 vehicle transactions — 14 individual quotes
2024 Chevrolet Colorado
Most Common Add-ons
At a Glance
Tips for Serra Auto Park
- Minor add-ons (~$439) may appear. Ask what's included and if they can be removed.
- Doc fee ($388) is at or below national average. One less thing to negotiate.
- Dealer markup is about 4% below listing (excluding taxes). This dealer keeps fees very low.
Keep researching
Look up another dealer by name, brand, city, or zip.
On the lot right now
Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 4 vehicles →$38,492
Median Price
122
Median Days Listed
2
Added This Week
Nearby Rated Dealers
These dealers near Akron have transparency scores based on verified pricing data.
Frequently Asked Questions
What fees does Serra Auto Park charge?
Based on 14 verified out-the-door quotes collected by CarEdge, Serra Auto Park charges a $388 documentation fee and averages $439 in dealer add-ons when present. Serra Auto Park earns Transparency Grade B (87/100).
What is Serra Auto Park's doc fee?
Serra Auto Park charges a typical documentation fee of $388. The OH average is $387. This is based on 14 verified OTD quotes in our database.
Does Serra Auto Park add mandatory add-ons?
Serra Auto Park adds an average of $439 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Serra Auto Park a good dealer?
Serra Auto Park has a transparency score of 87/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 14 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
Explore Ohio dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Serra Auto Park in Akron, OH, that has meant 14 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to B.
Doc Fee Comparison
Pulled 14 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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