C
70–79 · Average

Transparency Verdict

Southern Chrysler Dodge Jeep Ram Chesapeake earns a C.

Negotiate. Hard.

Average transparency — expect pushback on fees and add-ons. Shoppers who hold the line here consistently save money.

Developing confidence — based on 8 verified out-the-door quotes and 1 tracked negotiation · Chesapeake, VA
Collected Nov 19, 2025Nov 23, 2025 · Updated Jul 3, 2026

Location

Chesapeake, VA

6 rated dealers within 30 miles · Open full map →

The full story

Why Southern Chrysler Dodge Jeep Ram Chesapeake earned this grade

Between November 2025 and November 2025, CarEdge negotiated or logged 8 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

1 thing

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

! Where to push back

2 things

Doc fee is slightly padded

$899 is $50 above the VA average of $849. Not outrageous, but worth questioning.

TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.

Add-ons are baked into almost every deal

100% of quotes include dealer add-ons, averaging $1,597. This is their business model — inflate the OTD, then hope you don't line-item it.

TipDemand an itemized quote before signing anything. Every add-on is optional — refuse them unless you actually want them.

8 verified OTD quotes from Southern Chrysler Dodge Jeep Ram Chesapeake

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 vehicle transactions8 individual quotes

2025 Ram 1500 Rebel Crew Cab 4X4

RebelNew
$75,812
$899doc fee$1,597add-ons
View Quote →

2025 Ram 1500

Rebel 4x4 Crew Cab 144.5 in. WBNew7 quotes
$74,108
$899doc fee$1,597add-onsSaved $1,704
View 7Quotes →

Most Common Add-ons

1
theft protectionavg $1,098
8 quotes
2
paint protectionavg $499
8 quotes

At a Glance

Minimal dealer markup above listing price
High add-ons averaging $1,597

Tips for Southern Chrysler Dodge Jeep Ram Chesapeake

  • Doc fee is $499 above national average. Ask if they'll match competitors or reduce it.
  • This dealer often adds $1,597 in dealer add-ons. Request a quote WITHOUT any add-ons upfront. These are almost always removable.
  • Dealer markup is about 17% below listing (excluding taxes). This dealer keeps fees very low.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Current Inventory

View all 1 vehicles →

$11,465

Median Price

3

Median Days Listed

1

Added This Week

By Type

Frequently Asked Questions

What is Southern Chrysler Dodge Jeep Ram Chesapeake's doc fee?

Southern Chrysler Dodge Jeep Ram Chesapeake charges a typical documentation fee of $899. The VA average is $849. This is based on 8 verified OTD quotes in our database.

Does Southern Chrysler Dodge Jeep Ram Chesapeake add mandatory add-ons?

Southern Chrysler Dodge Jeep Ram Chesapeake adds an average of $1,597 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Southern Chrysler Dodge Jeep Ram Chesapeake a good dealer?

Southern Chrysler Dodge Jeep Ram Chesapeake has a transparency score of 74.5/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 8 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Southern Chrysler Dodge Jeep Ram Chesapeake in Chesapeake, VA, that has meant 8 verified OTD quotes across 1 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
95
Add-on Behavior (30%)
20
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$899
VA avg$849
National avg$400

Pulled 8 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

CarEdge

Bring real numbers to this dealership

CarEdge Pro unlocks real dealer invoice data, target discounts, and out-the-door estimates — so you can push back on fees and add-ons with the actual numbers.

Try CarEdge Pro

*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.