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Jim Keras Subaru earns a B.
Fair on the big stuff, with a few small things to watch. Read the out-the-door carefully.
- $899
- Doc fee
- 50%
- Dealer add-ons
$212 above TN avg
On 4 of 8 recent quotes
Developing confidenceMemphis, TNUpdated How we score dealers
The full story
Why Jim Keras Subaru earned this grade
Between December 2025 and November 2026, CarEdge negotiated or logged 8 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.
✓ What they do well
3 thingsQuoted add-ons are the exception
Only 25% of quotes include add-ons that aren't marked optional. Across all recent quotes, add-ons average $100. Most shoppers here never see one.
The price you see is the price you get
Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."
Shoppers who negotiated saved real money
Across 3 back-and-forth negotiations we tracked here, buyers saved an average of $920 from first quote to final. That tells you their opening number has room.
TipNever take the first quote. Their floor is lower than what they offer on day one.
! Where to push back
1 thingDoc fee is significantly inflated
$899 is $212 above the TN average of $687. That's pure margin for the dealer, not cost of service.
TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.
8 verified OTD quotes from Jim Keras Subaru
Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.
Recent Quotes
Verified out-the-door prices from real transactions
4 vehicle transactions — 8 individual quotes
2027 Subaru Ascent
Most Common Add-ons
At a Glance
Tips for Jim Keras Subaru
- 2 of 8 quotes included $798 in add-ons (Accessories), not marked optional.
- Doc fee ($899) is slightly above average. Worth asking for a reduction.
- Dealer markup is about 4% below listing (excluding taxes). This dealer keeps their fees minimal.
Keep researching
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On the lot right now
Separate from the grade above: this is what's currently listed. Useful for spotting aging stock with room to negotiate.
Current Inventory
View all 193 vehicles →$37,184
Median Price
33
Median Days Listed
19
Added This Week
Days on Market
How long vehicles have been listed. Older stock means more room to negotiate.
Nearby Rated Dealers
These dealers near Memphis have transparency scores based on verified pricing data.
CarEdge Certified near Memphis
Frequently Asked Questions
What fees does Jim Keras Subaru charge?
Based on 8 verified out-the-door quotes collected by CarEdge, Jim Keras Subaru charges a $899 documentation fee and averages $100 in dealer add-ons when present. Jim Keras Subaru earns Transparency Grade B (88/100).
What is the doc fee at Jim Keras Subaru?
Jim Keras Subaru charges a typical documentation fee of $899. The TN average is $687. This is based on 8 verified OTD quotes in our database.
Does Jim Keras Subaru add dealer add-ons?
Jim Keras Subaru adds an average of $100 in dealer add-ons when present. Dealer add-ons appeared on 4 of 8 recent verified quotes. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.
Is Jim Keras Subaru a good dealership?
Jim Keras Subaru has a transparency score of 88/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 8 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.
What do reviews say about Jim Keras Subaru?
CarEdge reviews Jim Keras Subaru on 8 verified out-the-door quotes, not star ratings. It earns transparency grade B (88/100), with a typical doc fee of $899 versus a TN average of $687. Dealer add-ons appeared on 4 of 8 recent quotes.
Is Jim Keras Subaru a transparent Subaru dealer in Memphis?
Yes. Jim Keras Subaru holds CarEdge Transparency Grade B (88/100), based on 8 verified out-the-door quotes. That is well above average on doc fees, add-ons and pricing accuracy.
How does Jim Keras Subaru compare to other Subaru dealers?
You can compare Jim Keras Subaru's transparency score, doc fees, and add-on behavior against other Subaru dealers using our comparison tool or by browsing Subaru dealers in your area. Scores are based on the same methodology for every dealer. CarEdge's market guides Best Subaru Dealerships in Tennessee and Best Subaru Dealerships in the US rank Subaru dealers on the same data.
Explore Subaru and Tennessee dealer data
How we know this
Every number on this page came from a real deal.
Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.
For Jim Keras Subaru in Memphis, TN, that has meant 8 verified OTD quotes across 3 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.
Fee Transparency
30%Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.
Add-on Behavior
30%How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.
Price Accuracy
30%Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.
Data Quality
10%More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.
The four numbers behind the grade
Weighted ScoreThe raw component scores — the math that led to B.
Doc Fee Comparison
Pulled 8 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.
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