C
70–79 · Average

Transparency Verdict

Rountree Moore Kia earns a C.

Negotiate. Hard.

Average transparency — expect pushback on fees and add-ons. Shoppers who hold the line here consistently save money.

Limited confidence — based on 2 verified out-the-door quotes · Lake City, FL
Collected Jan 24, 2026Mar 4, 2026 · Updated Apr 28, 2026

Early read. The grade may shift as we log more deals here.

Location

Lake City, FL

3 rated dealers within 30 miles · Open full map →

The full story

Why Rountree Moore Kia earned this grade

Between January 2026 and March 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

1 thing

The price you see is the price you get

Their quoted selling price almost exactly matches the advertised listing price. No mystery markup, no surprise "market adjustment."

! Where to push back

1 thing

Doc fee is significantly inflated

$1,298 is $312 above the FL average of $986. That's pure margin for the dealer, not cost of service.

TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.

2 verified OTD quotes from Rountree Moore Kia

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

2 verified quotes

2018 Ram 2500

MEGA CAB LONGHORN LIMITED 6'4"
$58,700
$1,298doc feeNo add-ons
View Quote →

2025 Kia Sorento Hybrid

EX FWDNew
$40,301
$1,298doc feeNo add-ons
View Quote →

At a Glance

No mandatory add-ons detected
Minimal dealer markup above listing price
Doc fee ($1,298) is well above average ($605)

Tips for Rountree Moore Kia

  • Doc fee is $898 above national average. Ask if they'll match competitors or reduce it.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is about 5% below listing (excluding taxes). This dealer keeps fees very low.
  • Limited data (2 quotes). Score may change as we collect more information.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Nearby Rated Dealers

These dealers near Lake City have transparency scores based on verified pricing data.

Frequently Asked Questions

What is Rountree Moore Kia's doc fee?

Rountree Moore Kia charges a typical documentation fee of $1,298. The FL average is $605. This is based on 2 verified OTD quotes in our database.

Does Rountree Moore Kia add mandatory add-ons?

Based on our data, Rountree Moore Kia does not typically add mandatory dealer add-ons to their quotes. This is a positive sign for buyers.

Is Rountree Moore Kia a good dealer?

Rountree Moore Kia has a transparency score of 79.2/100, earning a Grade C. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 2 verified OTD quotes. This is an average score. Compare with nearby dealers before making a decision.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Rountree Moore Kia in Lake City, FL, that has meant 2 verified OTD quotes logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to C.

Fee Transparency (30%)
31
Add-on Behavior (30%)
100
Price Accuracy (30%)
100
Data Quality (10%)
100

Doc Fee Comparison

This dealer$1,298
FL avg$986
National avg$400

Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.