B

Rountree Moore Kia earns a B.

Early deals look mostly fair. Read the out-the-door carefully before you sign.

$1,298
Doc fee

$305 above FL avg

None
Dealer add-ons

In 2 recent quotes

2
Verified quotes →

Price negotiated down on 1 car

Limited confidenceLake City, FLUpdated How we score dealersPart of Morgan Auto Group

Early read. The grade may shift as we log more deals here.

Location

Lake City, FL

8 rated dealers within 30 miles · Open full map →

The full story

Why Rountree Moore Kia earned this grade

Between June 2026 and June 2026, CarEdge negotiated or logged 2 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

! Where to push back

2 things

Doc fee is significantly inflated

$1,298 is $305 above the FL average of $993. That's pure margin for the dealer, not cost of service.

TipThis fee is mostly not "standard paperwork" — it's profit. Push back, or get the equivalent off the vehicle price.

The listing isn't quite the price

Quoted prices run about 6.1% above the advertised listing. On a $35,000 vehicle that's roughly $2,135 in extra fees or markup.

TipGet an OTD quote in writing before you visit. Compare it to the listing — if there's a gap, ask them to account for every line.

✓ What they do well:Nothing stands out as a strength in this data. That's the finding.

2 verified OTD quotes from Rountree Moore Kia

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

1 vehicle transaction — 2 individual quotes

2022 Toyota Highlander

baseUsed2 quotes
$32,000
$1,298doc feeNo add-onsSaved $4,841
View 2 Quotes →

At a Glance

No mandatory add-ons detected

Tips for Rountree Moore Kia

  • Doc fee is $305 above FL average. Ask if they'll match competitors or reduce it.
  • This dealer typically doesn't add mandatory dealer add-ons. That's a good sign of transparency.
  • Dealer markup is only +6% above listing (excluding taxes). This dealer keeps their fees minimal.
  • Limited data (2 quotes). Score may change as we collect more information.

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Frequently Asked Questions

What fees does Rountree Moore Kia charge?

Based on 2 verified out-the-door quotes collected by CarEdge, Rountree Moore Kia charges a $1,298 documentation fee and typically adds no mandatory dealer add-ons. Rountree Moore Kia earns Transparency Grade B, based on limited data (2 verified quotes).

What is the doc fee at Rountree Moore Kia?

Rountree Moore Kia charges a typical documentation fee of $1,298. The FL average is $992. This is based on 2 verified OTD quotes in our database.

Does Rountree Moore Kia add dealer add-ons?

Based on our data, quotes from Rountree Moore Kia typically do not include dealer add-ons. When add-ons do appear, some may be marked optional. Dealer add-ons appeared on 0 of 2 recent verified quotes.

Is Rountree Moore Kia a good dealership?

Rountree Moore Kia earns a Grade B, based on limited data (2 verified quotes). The grade reflects their doc fees, add-on behavior, and dealer markup, and an exact score appears once Rountree Moore Kia has 3 verified quotes. This is a well-above-average score, indicating transparent pricing practices.

What do reviews say about Rountree Moore Kia?

CarEdge reviews Rountree Moore Kia on 2 verified out-the-door quotes, not star ratings. It earns transparency grade B, an early read that may change as more quotes come in, with a typical doc fee of $1,298 versus an FL average of $993. None of its 2 recent quotes included dealer add-ons.

Is Rountree Moore Kia a transparent car dealer in Lake City?

CarEdge has limited data on Rountree Moore Kia so far. Rountree Moore Kia holds CarEdge Transparency Grade B, based on 2 verified out-the-door quotes. The grade may change as more quotes come in.

Explore Florida dealer data

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Rountree Moore Kia in Lake City, FL, that has meant 2 verified OTD quotes across 1 negotiated deal logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer stick you with mandatory add-ons like paint protection or theft deterrent — the kind you can't say no to? Add-ons the dealer discloses as optional don't count against them.

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to B.

Fee Transparency (30%)
69
Add-on Behavior (30%)
100
Price Accuracy (30%)
75
Data Quality (10%)
100

Doc Fee Comparison

This dealer$1,298
FL avg$993
National avg$404

Pulled 2 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.