B
80–89 · Above average

Transparency Verdict

Toyota Of Surprise earns a B.

Mostly honest. Stay alert.

Fair on the big stuff, but there are small things to watch. Read the out-the-door carefully before you sign.

Strong confidence — based on 26 verified out-the-door quotes and 2 tracked negotiations · Surprise, AZ
Collected Sep 26, 2025Jul 1, 2026 · Updated Jul 4, 2026

Location

Surprise, AZ

8 rated dealers within 30 miles · Open full map →

The full story

Why Toyota Of Surprise earned this grade

Between September 2025 and July 2026, CarEdge negotiated or logged 26 verified deals with this dealership. We pulled the doc fee, the add-ons, and the gap between advertised and out-the-door price from each one. Then we graded them the way a friend in the business would: on the things that actually cost you money.

What they do well

1 thing

Advertised pricing is largely honest

On average, the quoted price is only 2.6% above the listing — small enough to be fees, not markup games.

! Where to push back

2 things

Doc fee is slightly padded

$592 is $2 above the AZ average of $590. Not outrageous, but worth questioning.

TipAsk them to match the average. If they won't, factor it into your overall price — every dollar here is negotiable.

Add-ons show up on most deals

58% of quotes include dealer add-ons, averaging $825. Expect them to try to include something — paint protection, nitrogen-filled tires, VIN etching.

TipNearly all aftermarket add-ons are optional and removable. Say "please take those off the quote" and watch the OTD drop.

26 verified OTD quotes from Toyota Of Surprise

Real out-the-door worksheets, not reviews. Click “View Quote” on any row to see the price breakdown.

Recent Quotes

Verified out-the-door prices from real transactions

12 vehicle transactions26 individual quotes

2021 Toyota 4Runner

TRD ProUsed4 quotes
$62,593
$592doc fee$599add-ons
View 4Quotes →

2026 Toyota RAV4

XLENew3 quotes
$44,415
$592doc feeNo add-onsSaved $2,069
View 3Quotes →

2026 Toyota RAV4 Plug-in Hybrid

WoodlandNew
$54,136
$592doc fee$997add-ons
View Quote →

2026 Toyota TUNDRA

4X4New
$75,197
$592doc fee$599add-ons
View Quote →

2026 Toyota Tundra

PlatinumNew2 quotes
$75,196
$592doc fee$599add-ons
View 2Quotes →

2026 Toyota Tacoma

TRD SportNew
$42,734
$1,745doc feeNo add-ons
View Quote →

2026 Toyota Tundra

1794 EditionNew2 quotes
$68,350
$599doc fee$799add-onsSaved $7,297
View 2Quotes →

2026 Toyota Sienna

XLE
$56,470
$592doc fee$2,097add-ons
View Quote →

2026 Toyota COROLLA

New5 quotes
$27,126
$592doc fee$599add-ons
View 5Quotes →

2026 Toyota Corolla

LENew2 quotes
$24,343
$1,195doc feeNo add-ons
View 2Quotes →

Most Common Add-ons

1
window tintavg $599
13 quotes
2
guardavg $199
2 quotes
3
accessoriesavg $599
2 quotes
4
protection planavg $899
1 quote
5
xpel cupsavg $199
1 quote
6
xpel clipsavg $199
1 quote
7
spray bedlineravg $799
1 quote
8
paint protectionavg $899
1 quote

At a Glance

Minimal dealer markup above listing price

Tips for Toyota Of Surprise

  • Doc fee ($592) is slightly above average. Worth asking for a reduction.
  • Minor add-ons (~$476) may appear. Ask what's included and if they can be removed.
  • Dealer markup is only +3% above listing (excluding taxes). This dealer keeps their fees minimal.
  • 26 quotes analyzed. This score is based on solid data.
Live inventory

On the lot right now

Separate from the grade above — this is what's currently listed. Useful for spotting aging stock with room to negotiate.

Frequently Asked Questions

What is Toyota Of Surprise's doc fee?

Toyota Of Surprise charges a typical documentation fee of $592. The AZ average is $590. This is based on 26 verified OTD quotes in our database.

Does Toyota Of Surprise add mandatory add-ons?

Toyota Of Surprise adds an average of $476 in dealer add-ons when present. Ask for an itemized breakdown and negotiate to remove non-essential items like paint protection, nitrogen tire fill, or VIN etching.

Is Toyota Of Surprise a good dealer?

Toyota Of Surprise has a transparency score of 88.4/100, earning a Grade B. This score is based on their doc fees, add-on behavior, dealer markup, and data quality from 26 verified OTD quotes. This is a well-above-average score, indicating transparent pricing practices.

How we know this

Every number on this page came from a real deal.

Most dealer review sites scrape star ratings and count angry posts. We do the opposite. CarEdge shops for cars alongside thousands of real buyers every week — and when we negotiate on their behalf, we capture the full out-the-door breakdown the dealer sends back.

For Toyota Of Surprise in Surprise, AZ, that has meant 26 verified OTD quotes across 2 negotiated deals logged into our database. Each one is a PDF, an email, or a screenshot showing the actual doc fee, the actual add-ons, and the actual final price — not a salesperson's promise.

Fee Transparency

30%

Is the doc fee reasonable, or is it just profit? We compare it against the state average — and the legal cap, where one exists.

Add-on Behavior

30%

How often does the dealer try to stick on paint protection, theft deterrent, or nitrogen tires? And when they do, how much do they cost you?

Price Accuracy

30%

Does the advertised listing price match what you'd actually sign for? We flag dealers whose out-the-door diverges from the listing.

Data Quality

10%

More data = more trustworthy grade. Dealers with lots of recent, complete quotes score higher for consistency.

The four numbers behind the grade

Weighted Score

The raw component scores — the math that led to B.

Fee Transparency (30%)
100
Add-on Behavior (30%)
65
Price Accuracy (30%)
100
Data Quality (10%)
89

Doc Fee Comparison

This dealer$592
AZ avg$590
National avg$400

Pulled 26 quote records · Grades update as new data comes in · Dealers cannot pay to change their score.

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*Information provided for general informational purposes only. Scores are independently calculated and do not imply endorsement of or affiliation with any dealer. Verify all information independently before making a purchase decision. See our Terms of Service.