Get access to the same vehicle valuation tool that dealers rely on. With Black Book, you’ll have insider data to accurately assess trade-in and purchase values—empowering you to negotiate the best possible deal.
Time sure flies, doesn’t it? The Fourth of July is just around the corner, and several automakers aren’t wasting any time rolling out their big summer sales. All of the deals below are officially available through July 7, 2025, but keep in mind: the rest of the industry is likely to wait until July 1 to drop their July 4th incentives. Check back each week as more sales roll in!
Honda Fourth of July Deals
Honda is coming out strong this summer with low APR and competitive lease offers across its most popular models — including the all-new Prologue EV.
Ford is continuing its Employee Pricing for All promotion through July 7, 2025. While it sounds appealing, the reality is more nuanced, as we explored in our guide to employee pricing. That said, one deal is worth noting, mostly since the F-150 is so popular:
These are just the early birds. Most automakers are likely to unveil their Fourth of July incentives closer to the start of the new month. With auto loan rates remaining around 10% APR for new cars (and even higher for used cars), you can’t argue with the financing deals were already seeing. Leasing is looking like an increasingly great option, too.
Keep this page bookmarked — we’ll update it regularly as new Fourth of July car deals roll out.
Need help negotiating? CarEdge Concierge can help you get the best price — without the hassle.
Head over to our Best Deals Hub for the rest of this month’s standout offers.
A major milestone is fast approaching in the auto market: the average new car selling price is about to surpass $50,000 for the first time. After years of rising MSRPs, stubbornly high interest rates, and climbing insurance costs, drivers are feeling the pressure from every angle. However, there are still ways to find value if you know where to look. Here’s why industry experts are confident that new car prices will reach this unfortunate milestone in 2025, and what car buyers can do to still come out on top.
New Car Price Trends Point In the Wrong Direction
According to the latest data from Cox Automotive, the average new car transaction price currently sits at $48,699, just shy of the December 2022 peak of $49,929. Car price inflation has been unstoppable since the COVID-19 pandemic. While prices cooled slightly at times in 2023 and 2024, two key developments are pushing them back up again:
2. Tariffs on imported vehicles are beginning to trickle into pricing. Even American-made cars are being hit as global supply chains prove tough to adapt to the new trade landscape. In response, automakers like Subaru and Ford have already announced mid-year price hikes. We could see more sneaky price increases from other brands this summer.
It’s important to remember: the $50,000 figure is just an average. There are still dozens of new cars for sale under $30,000 in 2025, though the number is shrinking. The last new car under $20,000, the Nissan Versa, is being discontinued after this year. If you’re shopping with a tighter budget, check out our list of new cars under $25,000 in 2025.
Not all cars are getting more expensive in 2025. In fact, a few are seeing price cuts. Let’s take a look at where there’s wiggle room, and where prices continue to rise.
Which Cars Are Getting More Expensive in 2025?
Prices aren’t rising evenly across the market. In fact, some of the biggest increases are hitting the most budget-conscious buyers.
Popular hybrids, especially from Toyota and Honda, are in high demand and are commanding a premium.
Subaru just hiked prices anywhere from $1,000 to over $2,000 across its lineup.
In general, affordable models are becoming… less affordable.
These cars are holding steady (for now):
EVs, which remain slow to sell despite deep incentives, have seen more price cuts and fewer hikes. Models like the Hyundai Kona EV, Chevrolet Equinox EV, and Tesla Model 3 are available as extremely cheap leases this month.
Vans and some pickup trucks are also holding the line for the most part, as automakers focus on keeping these models competitive. After all, trucks are high-margin profit makers for OEMs like GM, Ford, and Stellantis.
How to Save in a $50,000 Car Market
If you’re buying a car this summer, all hope is not lost. With inventory rising for certain brands and models, some cars and trucks are more negotiable than others. Our data tools make it easy to spot where the deals are. Check out CarEdge Insights to see how you can find the most negotiable new and used cars in your area. Ready for pros to take the wheel? Let us negotiate on your behalf to help you save thousands.
“This isn’t the time to walk into a dealership unprepared,” says Ray Shefska, Co-Founder of CarEdge. “Car prices are high, interest rates are brutal, and insurance isn’t letting up. But there are deals to be had if you know where to look — and how to negotiate. That’s what we help people do every day.”
It’s also important to remember that price is just one part of the equation. New car loan rates remain near 30-year highs, averaging around 9% APR, while used car loans hover around 14% APR. On top of that, auto insurance rates jumped 15% in 2024 and are still climbing. That’s why it’s essential to factor in the total cost of ownership, not just the sticker price. Use our free CarEdge cost of ownership tools to get the full picture before you buy.
We’ll be watching the market closely this summer and will keep you posted as prices continue to evolve. Hopefully we’re wrong, but all signs point to the $50,000 average becoming the new normal sometime in 2025.
From 0% financing to zero-down leases, June 2025 is shaping up to be a surprisingly strong month for new car deals. Despite pressure from tariffs and the arrival of fresh 2026 models, these automakers are stepping up to lure in buyers. In fact, a few early Fourth of July promotions are already live.
Nissan’s Summer Sales Event is finally delivering the goods. In addition to 0% APR, buyers can opt for 1.9% APR for 72 months — still a fantastic offer.
Looking to lease? Nissan is advertising $299/month for 39 months with $4,329 due for the Rogue Platinum AWD.
This is one of the best deals available on a three-row SUV this month. Like the Rogue, Nissan’s 1.9% APR for 72 months is also available if you need a longer term.
With seating for up to eight and the efficiency of a plug-in hybrid, this is a family-focused minivan deal. Chrysler is also offering a lease at $499/month for 36 months with $4,449 due at signing. Don’t expect incentives like this on a minivan from Toyota or Honda!
Chevy still has around 200 of the outgoing 2024 Tahoes to move. With 0% APR financing, this is a rare opportunity to score a deal on one of America’s most popular full-size SUVs.
GM is offering current lessees of 2020+ models a $297/month lease with $0 down, $0 first month, and $0 security deposit. Others can still get in with $2,250 due at signing. This is one of just two true zero-down lease deals this month.
Just a few years ago, we’d never expect to see a Tesla with 0% financing or zero-down leases. But in June 2025, this Model 3 deal is one of the best in the EV segment, especially considering Tesla’s low maintenance costs and premium tech.
No tricks here! Stellantis is offering 1.9% APR regardless of down payment, so buyers with solid credit can finance this full-size truck for less. Truck deals like this are usually only for last year’s model, but not this time.
While Jeep is pushing employee pricing, the 1.9% APR financing will save more for most buyers. This hybrid SUV has plenty of inventory, so deals should be negotiable.
A sub-3% interest rate is rare for Honda, especially on the Accord. This midsize sedan offers exceptional value, reliability, and low total cost of ownership.
Truck shoppers take note: Chevy’s cash back offer equals nearly 10% off MSRP, and the lease is highly competitive. Compared to Ford’s employee pricing deals, the Silverado is clearly the better value in June.
From 0% APR on SUVs to rare zero-down lease offers, June 2025 presents a golden opportunity for summer buyers and lessees prepared to act quickly. With fresh 2026 pricing arriving and tariffs adding uncertainty, we don’t expect these deals to last beyond the Fourth of July.
Each week, CarEdge rounds up the latest mainstream vehicle recalls so you don’t have to dig through the fine print. All recall data is sourced directly from the National Highway Traffic Safety Administration (NHTSA).
If you’re not sure whether your car has an open recall, check right now using the NHTSA recall lookup tool — all you need is your VIN.
Nissan Recall – 79,755 Vehicles
Component: Back Over Prevention
Vehicles Affected: 2025 Nissan Frontier, Kicks
Issue: The center information display may go blank when shifting into reverse, violating FMVSS 111 on rear visibility.
Remedy: Nissan dealers will update the display software free of charge. Owner notification letters are expected to be mailed by July 1, 2025.
Issue: A software issue may impact the dashboard infotainment system and rear camera function.
Remedy: Dealers will push out an over-the-air software update. Ford will begin mailing safety notifications by June 16, 2025, with a second letter to follow when the fix is ready.
Vehicles Affected: 2022–2025 Toyota Tundra and Tundra Hybrid
Issue: Moisture can enter the reverse light assembly and cause light failure.
Remedy: Dealers will replace both reverse light assemblies and repair wiring as needed, free of charge. Notification letters will be mailed starting June 30, 2025. For more help, contact Toyota at 1-800-331-4331.
Vehicles Affected: 2024–2025 Atlas, Atlas Cross Sport
Issue: A software bug may distort the rearview camera image when reversing, failing FMVSS 111 standards.
Remedy: Dealers will update the camera software at no cost. Letters to owners will begin mailing July 18, 2025. VW customer service can be reached at 1-800-893-5298.
Even a minor recall can impact your safety. Always check your vehicle’s recall status by entering your VIN at the NHTSA Recall Lookup. If you’re car shopping, don’t forget that CarEdge Car Search shows you open recalls before you buy, so you can make an informed decision.
The summer car buying season is here, but June 2025 brings new challenges that could trip up even seasoned shoppers. Between the expiration of Memorial Day deals, tariff-induced price hikes, and the arrival of 2026 models, buyers need to play it smart this month.
If you’re shopping for a new or used car in June, here’s how to stay in control of your deal, and ultimately save more while stressing less.
Memorial Day Deals End June 2
Most Memorial Day offers, including 0% APR financing and cash incentives, officially end on June 2. If you’re hoping to lock in a deal you saw in May, don’t wait.
After that, expect automakers to scale back incentives. With tariffs pressuring profit margins and interest rates creeping up again, many brands are already pulling back on generous financing and lease offers.
Mixed Signals From Automakers
Pricing strategies are all over the map right now, and it’s creating confusion for buyers. Recent pricing announcements show that automakers are still figuring out how to navigate ongoing 25% tariffs on auto imports:
Subaru has raised prices across the board, effective immediately. Only the Solterra EV has been spared. Most models see prices rise by $1,000 – $2,000.
Other automakers may follow Subaru’s lead, especially as 2026 models begin arriving in greater numbers.
While some automakers are trying to keep buyers engaged, others are already adjusting prices in anticipation of tighter margins.
June Auto Tariff Update: What Changed, and What Hasn’t
On May 28, a federal court put the Trump administration’s proposed reciprocal tariffs on hold, offering a brief reprieve in the broader trade fight. However, it’s important to note that this ruling does not affect the ongoing 25% tariffs on imported vehicles and parts, which remain in full effect.
These tariffs continue to put pressure on automakers that rely heavily on imports. Brands most affected include:
Volkswagen, BMW, and Mercedes-Benz, which import the majority of their U.S. inventory from Europe and Mexico.
Mazda, which has minimal U.S. production and imports most of their vehicles.
Volvo and Genesis, both of which depend on international production for much of their lineup.
Meanwhile, automakers with large U.S. production footprints (such as Toyota, Honda, Ford, and General Motors) are somewhat more insulated, although they still face higher costs for imported components.
The takeaway? Tariff-driven cost increases are still rippling through the market, especially for brands with global supply chains. Price hikes may continue as automakers adjust to these lasting headwinds.
Cheap lease deals and 0% financing are fading. Interest rates remain near 30-year highs, and with bond market volatility, we’re seeing rates drift even higher.
That said, not all segments are affected equally. Automakers are more likely to incentivize vehicles they need to move, including:
Use tools like CarEdge Insights to zero in on the most negotiable cars near you.
Inventory Is Up… But It Depends on the Brand
After a frenzy of spring buying, new car inventory is finally creeping up. According to CarEdge Insights, market day supply jumped 15% from early April to late May, going from 72 to 83 days.
But it’s not an even playing field:
Toyota and Honda vehicles remain in tight supply.
Trucks, luxury cars, and EVs are seeing the biggest inventory buildup.
Here’s a look at new car inventory for the top 20 car and truck brands in America. Brands with a higher inventory (as measured by market days of supply) are more likely to offer the best deals in June, along with having the most negotiable prices:
Brand
Days of Market Supply
Cars For Sale
Negotiability Score
Average Selling Price
Toyota
37
289,117
Low
$43,366
Ford
109
492,443
High
$53,551
Chevrolet
75
308,835
Average
$48,101
Honda
61
194,477
Below Average
$37,898
Nissan
111
177,222
High
$33,488
Hyundai
122
229,928
High
$36,768
Kia
80
156,788
Average
$36,401
Subaru
86
113,548
Average
$36,192
GMC
93
138,937
Above Average
$65,559
Jeep
119
139,449
High
$48,439
Ram
139
115,170
High
$60,992
Mazda
127
109,159
High
$37,019
Volkswagen
113
66,458
High
$37,045
BMW
83
58,463
Average
$76,057
Lexus
38
40,210
Low
$61,475
Mercedes-Benz
109
82,593
High
$79,714
Audi
143
49,687
High
$66,087
Buick
82
38,474
Average
$35,629
Cadillac
101
45,727
High
$77,527
Dodge
97
17,746
Above Average
$50,100
A $50,000 Milestone Arrives
We’re approaching a symbolic milestone: the average transaction price is nearing $50,000, according to Cox Automotive. It’s hovered just below that figure multiple times in the past three years. June or July are likely to be the month we finally cross that line.
Why? 2026 models are arriving, and with them come modest price increases. Our recent analysis of 2026 pricing shows that MSRP hikes remain the norm, not the exception.
Your Gameplan For June 2025
With prices rising, incentives drying up, and market conditions shifting fast, having a solid strategy is more important than ever. Here’s how to shop confidently and get the best possible value in today’s market.
Use CarEdge Car Search Track price trends, find negotiable cars, and make smarter decisions. Don’t expect deals on fresh 2026 arrivals, but 2025 models will become more negotiable as summer goes on.
Stay Flexible Falling in love with a specific make or trim is risky in today’s market. If you can keep an open mind, you’re more likely to find a better deal and avoid paying top dollar.
Consider Nearly-New Alternatives Looking for a new car? Consider 1–3 year-old used vehiclesto save thousands and avoid immediate depreciation. On the other hand, some buyers will find more value in new cars with low-APR financing, which could save you in the long run. This is especially true if you plan to keep your car for more than five years.
Let the Pros Handle It Hate negotiating? Our CarEdge Concierge service finds your perfect car, and we negotiate the deal for you from start to finish. Already found the one? Use our Negotiation Expert to get the best price possible. It’s our best value ever.