The New Cars With the Highest and Lowest Inventory for 2023

The New Cars With the Highest and Lowest Inventory for 2023

This page is updated monthly with the latest new car inventory data.

Navigating the current car market can be a daunting task, with its varying inventory levels and volatile prices. In this context, knowledge truly is power. A critical piece of this knowledge is understanding the Market Day Supply (MDS). This is a measure of the number of days it would take to sell all of a particular model of car, based on the current sales rate, assuming no additional inventory is added. A high MDS suggests an oversupply, potentially giving buyers leverage for negotiation, while a low MDS might indicate a seller’s market, where negotiating could prove tougher.

Using CarEdge Data, we identified which new cars have the most and least inventory available in September. What we found was shocking. In today’s new car market, inventory ranges from just a week’s supply, to a staggering 403-day supply.

Inventory influences negotiability. When there’s a glut of cars, dealers will be more inclined to negotiate with you. Slim pickings? Not so much. This valuable insight can give you an edge in your car buying journey, helping you save money and avoid the hassle.

The Top 10 in September 2023: New Cars With the Highest Inventory

new car inventory numbers 2023

When we analyzed new car inventory, we found a significant presence of American brands in the top 10. The reason? Oversupply, mainly driven by overpriced trucks and SUVs. It seems American automakers have been flooding the market with these models, leading to an inflated Market Day Supply. 

It’s no coincidence that the average transaction price of the slowest-selling cars is double that of the fastest-selling cars. OEMs continue to push $70,000 SUVs and $100,000 trucks on the masses, no matter how few consumers can actually afford them.

These are the new cars, trucks and SUVs with the most inventory right now. The average transaction price of these ten slowest-selling models is $80,541. That’s over $30,000 higher than the overall market average!

MakeModelMarket Day SupplyAverage Transaction PriceTotal For SaleTotal Sold (45 Days)
ChryslerPacifica Hybrid373$56,1817,752936
JeepGrand Wagoneer334$104,8213,939530
Mercedes-BenzSL Class307$151,52256783
RamRam 2500293$88,67920,0603,076
RamRam 1500 Classic248$42,7065,243948

Source: CarEdge Data

In September, the Lincoln Aviator has taken the lead with well over a one-year supply on the market today. For four months in a row, the Jeep Renegade has been on this list.

Lincoln aside, Stellantis brands still dominate this list. The Chrysler Pacifica Hybrid (373 MDS) comes in at #2. In 2021, vans like the Pacifica were hot commodities. Now, there are too many of them on the market.

Three Jeep models and two Ram trucks are high on this list, and should be very negotiable. However, Jeep and Ram dealers are notorious for resisting negotiation, despite the massive oversupply.

Overall, Stellantis takes 6 of the top 10 spots for new cars with the most inventory today. There’s BIG potential for deals on these cars, but only with negotiation know-how.

The Bottom 10 in September 2023: New Cars With the Lowest Inventory

Subaru - new car inventory 2023

On the other side of the coin, Asian automakers have the lowest inventory. They were hit hard by the chip shortage of 2021-2022, and as of 2023, they’re still working through supply chain issues that are keeping inventory far below normal. Interestingly, these automakers discovered that profit margins remained high (and even increased) despite record low inventory, hinting at a possible shift in their business model. Inventory may never return to pre-pandemic levels for some of these brands.

If you’re shopping for any of these new cars in 2023, you’ll be up against stiff competition and in many cases, greedy dealers.

These are the fastest-selling new cars, trucks and SUVs today. Among these models, the average transaction price is $40,733, roughly half that of the slowest selling models.

MakeModelMarket Day SupplyAverage Transaction PriceTotal For SaleTotal Sold (45 Days)

Source: CarEdge Data

At the very bottom of the list, the popular Honda Civic and Toyota Camry both have a market day supply (MDS) under 10 days. This means that their current inventory could theoretically be sold out in a little over a week given the recent sales pace. The Honda CR-V and Toyota Sequoia aren’t far behind, with an MDS of 11 and 13 respectively.

There are no Subaru models on this list for the first time in a while. That’s great news for those hoping to negotiate a deal on a Subaru.

Historical Data

August 2023: Highest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)
RamRam 250035423,9103,042
ChryslerPacifica Hybrid3447,235947
JeepGrand Wagoneer3313,771513
RamRam 1500 Classic2475,051920
MitsubishiOutlander PHEV2411,679313

August 2023: Lowest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)
LexusES Hybrid175081341
HyundaiSanta Cruz171,2833,331

July 2023: Highest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)
ChryslerPacifica Hybrid3166,429916
ChevroletSilverado 45002912,725422
JeepGrand Wagoneer2853,323525
Ram1500 Classic2684,959832

July 2023: Lowest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)

June 2023: Highest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)
ChevroletSilverado 4500 Medium Duty Chassis Cab4431,171119
RAMRam 2500 Pickup40319,7102,201
ChryslerPacifica Hybrid3555,243664
RAMRam 1500 Classic3284,340596

June 2023: Lowest Inventory

MakeModelMarket Day SupplyTotal For SaleTotal Sold (45 Days)
BMW4 Series176101620

Save More With Free Car Buying Tools

To wrap things up, we’d like to share a powerful, 100% free resource: the Car Buying Cheat Sheet. This reader-favorite can give you an extra boost in your quest for the perfect car at the perfect price. For an even deeper dive into pricing insights, download your first CarEdge Report today. This comprehensive report breaks down the most important numbers in an easy-to-understand format, setting you up for success at the negotiating table.

Finally, if you’re looking for personalized guidance and expertise, CarEdge Coach is your key to savings. Our experienced car buyers can provide personalized advice and help you negotiate thousands off your next car. Don’t go into the car buying process alone; let CarEdge guide you every step of the way. You’ll be glad you did.

Smart Car Buyers Are Proving You Can Negotiate More Than Expected At the Dealership

Smart Car Buyers Are Proving You Can Negotiate More Than Expected At the Dealership

The art of negotiation is pivotal when it comes to car buying. It’s a game where information is your strongest weapon, and CarEdge is your best ally. Today, we bring you five triumphant tales from the CarEdge Community, each of them a testament to the power of knowledge and the importance of negotiation in the car buying journey. If you’re skeptical about negotiating in today’s car market, these success stories will change your mind!

Timing and Market Knowledge = Truck-Sized Savings

negotiate truck prices in 2023

Joey’s story is one of patience, timing, and understanding the market. He had his eye on a new truck and, armed with insights from CarEdge, he waited for just the right moment to make his move.

“I used CarEdge to check for used deals around me,” Joey recalls, “and negotiated a killer deal. The truck had been on the lot for over 70 days and the dealer was motivated. I waited until the last day of the month and negotiated down to my asking price. I also negotiated GAP down almost 50%. You guys are a wealth of information. If it’s taxable it’s negotiable!”

In fact, timing plays into negotiability in a big way. Savvy car buyers know that dealerships often have monthly, quarterly, and yearly sales targets. At the end of these periods, they are more likely to negotiate to hit their goals. 

In addition, the length of time a car sits on a dealer’s lot impacts its price. The longer it stays, the more motivated a dealer becomes to sell, offering a ripe opportunity for negotiation. Understanding these dynamics and the concept of supply and demand in the car market can greatly influence the outcome of your negotiation and lead to BIG savings. 

The Dealer Was Not Prepared For This!

Jon’s negotiation journey led him to an unexpected place: a job offer. Working with CarEdge Finance and Insurance Specialist Kimberly Kline, Jon confidently navigated through the dealership’s pitch.

“When I first arrived, the salesman brought out the offer sheet with three different down payment amounts and three different costs per month,” Jon recounts. “He wanted my initials. I declined. The sales manager then came out asking what I wanted. I said that I wasn’t looking at monthly costs but total out-the-door costs.” That simple, informed request set the tone for the rest of the negotiation.

Jon ended up getting the new truck he wanted with an out-the-door price UNDER MSRP. The Sales Manager was so impressed that Jon says he offered to hire him to sell cars. Was it a serious offer? We wouldn’t be surprised if it was with how skillfully Jon stayed in control of his deal!

Playing Hardball

Toyota Avalon price deals

In Tampa, Marcus was eager to get his hands on a low-mileage Toyota Avalon Hybrid. He played hardball with several dealerships until he found one ready to play his game. He secured his dream car for an incredible $8,000 below sticker price and also secured a great deal on his trade-in.

“My advice is don’t fall in love with the car ONLY, also fall in love with the deal! You really have to just stick to it and use what you learn from CarEdge,” Marcus advises. His determination, coupled with CarEdge’s resources, brought him the deal he was after.

Check out Marcus’ full breakdown of his deal here.

Schooling the Salesman

Knowledge is power, as Navnit demonstrated. When shopping for a 2023 Mazda 3, the best deal he could initially find was $28,500. After using CarEdge’s tools and Deal School, he was sure he could negotiate a better out-the-door price. His thorough understanding of pricing, taxes, and fees flipped the script, with Navnit explaining to the dealer how THEY could meet HIS terms.

Here’s how he says the deal went down.

Dealer: The best I can do is $27,000 plus taxes and title

Me: No, I am looking for $27,000 out-the-door

Dealer: How is that possible?

Me: Well, you can knock off the $800 in dealer-installed accessories, I don’t need the $700 GAP insurance, I can get deals with a doc fee that is $600 lower than yours, and title and then I know I can get a $1500 discount. If not from you, I could from the 3 others that I have emails from. 

Dealer: Let me talk to my manager….  ….. The best I can do is $27,500.

Me: Well thank you but that doesn’t work for me. Tell me you can do 27 and we sign today.

Dealer: Well in that case you need to finance through us.

Me: Well I already have a loan quote from my credit union at 4.75%. can you do better?

Dealer: Hold on….. We can do 4.3%

And just like that, Navnit showed the dealer who was in control. He ended up getting exactly what he wanted, at the price he had in mind.

“I had to be so vigilant,” says Navnit. “I was asking for printed deposit receipts, previewing buyers’ orders, pointing out the rebates they had added and so much more. But the bottom line, buying a car is so damn hard.”

Print Off This Car Buying Cheat Sheet and Take It With You!

The Email Worth $1,700

car dealer fees

Never Pay These Fake Dealer Fees!

In the world of car buying, sometimes an email can save you thousands. Jonathan worked with CarEdge Car Coach Jerry to draft an email to his dealer, transforming the trade-in valuation of his 2015 Crosstrek from $10,290 to $12,000.

Jonathan shared, “The salesperson called me right away the next morning, and said, ‘What number could you do for your car?’ Instinctively I said, ‘How about $12,000?’ and they agreed. If I had it to do over again, I realize there would have been no harm in replying with $12,500 or even $13,000. Big picture, I’m very happy with the deal. Nothing’s perfect, and I take it as a learning experience for next time.”

Jonathan’s email showcased how thorough research and confidence in your offer can lead to significant savings. He credits his success to the knowledge and support provided by CarEdge: “It was great to have someone in my corner. That night I wrote the salesperson an email.”

His story, along with the others, is a testament to how well-informed car buyers can change the dynamic of a negotiation, flipping it in their favor. Check out Jonathan’s full story for more.

See HUNDREDS more success stories at the CarEdge Community

Power to the Car Buyer: ALWAYS Negotiate

These success stories reveal how CarEdge’s wealth of information and team of Car Coaches can empower car buyers, flipping the traditional power dynamic and creating a new one where the consumer has the upper hand. These car buyers took control of their purchase experiences, negotiated with confidence, and walked away with deals that made them proud.

From waiting for the right time to strike, to firmly and confidently advocating for fair prices, these empowered car buyers show that, armed with the right tools and knowledge, you too can come out on top in the car buying game.

Don’t be afraid to negotiate on your next car purchase. Remember: If it’s taxable, it’s negotiable. Leverage CarEdge Data and our all-new CarEdge Report to understand local market negotiability like never before. Ready to work 1:1 with a car buying expert? CarEdge Coach is the perfect path to big-time savings.  

Get started on your car buying journey with CarEdge today. We look forward to helping you find your success story. 

Your Knowledge Is Your Power!

Search hundreds of 100% FREE car buying guides and begin your path to savings

The Most and Least Negotiable New Cars in 2023

The Most and Least Negotiable New Cars in 2023

The best new car deals are changing in 2023. Our team of CarEdge Coaches combines decades of experience in the automotive industry to help you, the consumer, buy a car without the hassle. That’s why we create must-have resources that demystify car buying, and save you money. We surveyed our auto experts to find out which new cars have negotiable prices in 2023. The result is an up-to-date resource that will guide you through how to negotiate car prices in today’s changing market.

You Have More Negotiating Power With These New Cars Today

Full-Size Trucks

negotiate F-150 prices in 2023
The 2023 Ford F-150 is negotiable, and can be purchased for under MSRP with some effort.

CarEdge Coaches Justise, Mario and Phil all highlighted full-sized trucks as particularly negotiable in 2023. It’s now common to see advertised discounts below MSRP for these models:

  • Ram 1500: negotiate up for 7% off MSRP
  • Ford F-150: negotiate up to 7% off MSRP
  • Chevrolet Silverado 1500: negotiate up to 5% off MSRP
  • Honda Ridgeline: negotiate up to 8% off MSRP

Mario noted that his data even shows the Toyota Tacoma TRD becoming negotiable in recent months, with some buyers he’s helped driving one home for between $1,500 and $2,000 below MSRP.


Negotiate Subaru prices in 2023 as lot inventory returns to normal.
Negotiate Subaru prices in 2023 as lot inventory returns to normal.

A year ago, could you imagine buying a brand-new Subaru WRX for $3,500 off of MSRP? In 2023, that’s exactly what CarEdge Coach Mario has been able to help at least one Subaru lover achieve. Subaru suffered the worst of the inventory woes in late 2021 and the first half of 2022, but things are looking up. As Subaru dealer lots fill back up, it’s becoming a buyer’s market again.

CarEdge Coach Justise says that new Subarus can be negotiated to the invoice price at the very least, with many deals closing for under MSRP.

Use this free cheat sheet to guide you through negotiating car prices, or work with a 1:1 coach for guaranteed success.


Mazda prices are negotiable in 2023, especially for the CX-9, CX-5 and CX-30.
Mazda prices are negotiable in 2023, especially for the CX-9, CX-5 and CX-30.

Mazda inventory is finally recovering, and that’s great news for car buyers. “Now we are refilling inventory and performance is up,” a Mazda executive told Automotive News recently. After treating its first EV like a joke with about 100 miles of range and slow charging, Mazda will “beef up” its EV goals slightly with a new plan. A dedicated battery-electric platform is now due to arrive in 2025.

In the meantime, you can score great deals on many Mazda models, depending on your local inventory. 

CarEdge Coach Mario shared specific recommendations on how negotiable the most popular Mazda models are heading into spring:

  • Mazda CX-9 – negotiate 8% off MSRP
  • Mazda CX-5 – negotiate 6% off MSRP
  • Mazda CX-30 – negotiate 5% off MSRP

CarEdge Coaches note that these models all have particularly negotiable car prices, especially when you approach the deal with confidence and market knowledge. Find out more about how you can work with a coach to negotiate the best deal on your next vehicle. 

The Least Negotiable New Cars Today

If you’re determined to get a good deal on any of these new cars, we HIGHLY recommend working with a professional, experienced car buying coach. These are the toughest vehicles to negotiate, and why.

Most Electric Vehicles (With Some Notable Exceptions)

2023 Ford Mustang Mach-E prices are negotiable in some markets.
2023 Ford Mustang Mach-E prices are negotiable in some markets.

It’s all about supply and demand. EVs are growing in popularity, but automakers (besides Tesla) are struggling to produce them. Why? Manufacturing EVs requires overhauling not only assembly lines, but automotive supply chains too. 

Here’s an example. The Hyundai IONIQ 5 made its debut as a 2022 model well over a year ago. It won the World Car of the Year award, 2022 EV of the Year from Car and Driver, SUV of the Year (2023) from MotorTrend, but despite all that, Hyundai only managed to ship 23,000 IONIQ 5s to the United States in all of 2022. On CarEdge Car Search, we see that fewer than 5,000 are listed for sale in America today, and about a tenth of those are the highly-acclaimed Limited trim. 

Why the shortage? Hyundai cites battery supply chain struggles, and prioritizes the European market over North America. Here in the States, we get the EV leftovers, it seems.

Two out of three EV buyers choose Tesla. New Tesla models are never negotiable, but that’s because Tesla sticks to a direct-to-consumer sales model. Tesla’s recent price drops have thrown the used Tesla market into chaos. In fact, USED Teslas are some of the most negotiable car prices today. The effects are rippling through the EV industry, with even the Ford Mustang Mach-E dropping prices soon after, just a few months after raising them.

Check out this deep dive into negotiating new and used EV prices in 2023.


2023 Toyota RAV4 Hybrid prices remain high.
The 2023 Toyota RAV4 Hybrid is far from negotiable as demand remains through the roof. Looking for a RAV4 Prime? Good luck.

Gas prices have fallen, but we all know the drill. Eventually, gas prices will rise again. Besides, it’s not like the national average is cheap by any means, so higher MPG means more money staying in your bank account. Hybrid vehicles remain in high demand, and that’s being reflected in notoriously non-negotiable prices in 2023. 

If you’ve tried to get a deal on a Toyota RAV4 prime or Honda CR-V Hybrid, you’re familiar with the challenge.

Large SUVs

Full-size SUVs like the Jeep Grand Wagoneer remain expensive and tough to negotiate below MSRP.

If you’re in the market for a new full-sized SUV, don’t expect to find good deals in the first half of 2023. Justise, a beloved CarEdge Coach who has saved hundreds of car buyers tens of thousands of dollars, says that he’s noticed that these models are particularly tough to negotiate, at least on the new car market:

  • Cadillac Escalade
  • Jeep Grand Wagoneer
  • Chevrolet Suburban
  • Land Rover
  • Toyota Sienna

Oddly enough, large SUVs have been among the vehicle classes that have declined significantly in the USED car market. If you’re in need of a larger SUV or van, we recommend at least taking a look at the pre-owned lots. Of course, never buy used without a pre-purchase inspection.

Don’t Overlook the Cost of Ownership

When you’re budgeting for a new car purchase, don’t forget the other significant costs that accompany vehicle ownership. Here are some helpful resources to shed light on the total cost of ownership:

See all of our 100% free guides and rankings.

Don’t Go In Blind: Negotiate Car Prices With Confidence

Whether you’re thinking of buying new or used, always know the right price to pay. This is more important than ever as the market continues to change at a quicker pace. At CarEdge, we know that the best deal is the one you completely understand. Research is key to learning how to negotiate car prices effectively, and ultimately buying your car for the price you want. 

The CarEdge Community is your one-stop shop for car buying advice and consumer empowerment. Join CarEdge for free to see what the hype is all about. Looking for more help with your deal? With the CarEdge Coach plan, you get 1:1 help from CarEdge Coaches, access to Premium Resources (like car dealer tools typically hidden from public view), Deal School, and CarEdge Reports featuring suggested offer, negotiation score, and recommendations for EVERY vehicle listing.

We’re real people helping drivers save real money every day. We hope to see you there.