New Jersey Dealer Fee Report
How transparent are car dealers in New Jersey? We analyzed 2,542 verified OTD quotes from 644 dealers to reveal what buyers actually pay in doc fees, add-ons, and markup.
As of November 2026, the average doc fee at 550 rated New Jersey dealers is $733, $329 above the national average, based on 2,542 verified out-the-door quotes collected by CarEdge.
Data updated Nov 5, 2026 · How we score dealers
The Garden State
New Jersey's dealer grade: B
82/100 average transparency score
8th highest doc fees in the U.S.
Key Findings
- New Jersey has the 8th-highest average doc fee of the 52 states we track, at $733.
- 366 of 644 rated New Jersey dealers earned an A for transparency; 120 earned a D or F.
- Joshua Motor Car Company in Pennsauken Township is the state's most transparent dealer at 100/100 from 5 verified quotes.
- Verified doc fees in New Jersey range from $50 to $1,697 — Richard Lucas Subaru charges the most.
- The most common dealer add-on in New Jersey is accessories, appearing on 26% of itemized quotes at an average of $866.
New Jersey Dealer Grade Distribution
Top 10 Most Transparent Dealers in New Jersey
The most transparent dealers in New Jersey, from verified pricing data (3+ quotes each).
Joshua Motor Car Company
Pennsauken Township, NJ
$234 below the New Jersey average
No mandatory add-ons · 5 verified quotes
See the quotesLester Glenn GMC
Toms River, NJ
No mandatory add-ons · 3 verified quotes
See the quotesLester Glenn Chrysler Dodge Jeep RAM Fiat
Toms River, NJ
No mandatory add-ons · 4 verified quotes
See the quotesKey Acura of Atlantic City
Egg Harbor Township, NJEgg Harbor Township, NJ
Land Rover Paramus
Paramus, NJParamus, NJ
Towne Toyota
Roxbury Township, NJRoxbury Township, NJ
Barlow Buick GMC of Manahawkin
Stafford Township, NJStafford Township, NJ
Towne Hyundai
Denville, NJDenville, NJ
Acura of Ocean
Ocean Township, NJOcean Township, NJ
The Jeep Store
Brick, NJBrick, NJ
Look up any dealer’s transparency grade
Search any dealer in New Jersey or nationwide by name, brand, city, or zip.
Highest Doc Fees in New Jersey
These New Jersey dealers charge the most in documentation fees. The state average is $733.
| # | Dealer | Doc Fee | Quotes |
|---|---|---|---|
| 1 | Richard Lucas Subaru | $1,295 | 6 |
| 2 | Dch Kay Honda | $1,010 | 17 |
| 3 | Paul Miller Subaru | $1,008 | 17 |
| 4 | Paul Miller Volkswagen of Bernardsville | $1,008 | 8 |
| 5 | Paul Miller Auto Group | $1,008 | 4 |
| 6 | Paul Miller Toyota of West Caldwell | $1,008 | 16 |
| 7 | Land Rover Parsippany | $1,008 | 5 |
| 8 | Dch Paramus Honda | $999 | 5 |
| 9 | Open Road Acura of East Brunswick | $999 | 7 |
| 10 | Open Road BMW of Edison | $999 | 4 |
Lowest-Rated Dealers in New Jersey
These New Jersey dealers have the lowest transparency scores based on fees, add-ons, and markup.
| Dealer | Grade | Doc Fee | Quotes |
|---|---|---|---|
| Lusamer Auto Sales | F 50/100 | — | 3 |
| Manahawkin Kia | F 52/100 | — | 7 |
| Unique Auto Mall | F 54/100 | $895 | 15 |
| Dch Montclair Acura | F 56/100 | $999 | 4 |
| Maserati Englewood Cliffs | D 60/100 | — | 4 |
| Prestige Collection | D 60/100 | — | 3 |
| Mercedes-Benz of Caldwell | D 60/100 | — | 3 |
| Liberty Toyota | D 60/100 | — | 3 |
| Lighthouse Motors Inc. | D 60/100 | — | 3 |
| Toms River Volkswagen | D 62/100 | $899 | 5 |
Most Common Add-ons in New Jersey
The most frequently seen dealer add-ons in New Jersey, based on itemized OTD quotes.
Dealers by Brand in New Jersey
Which brands have the most transparent dealers in New Jersey?
Ram
42 dealers · Avg score: 80/100
Ford
37 dealers · Avg score: 92/100
Chevrolet
36 dealers · Avg score: 81/100
Honda
35 dealers · Avg score: 86/100
Jeep
32 dealers · Avg score: 77/100
Chrysler
31 dealers · Avg score: 76/100
Dodge
31 dealers · Avg score: 80/100
Toyota
30 dealers · Avg score: 85/100
Subaru
25 dealers · Avg score: 92/100
Kia
25 dealers · Avg score: 80/100
GMC
22 dealers · Avg score: 84/100
Nissan
22 dealers · Avg score: 76/100
Hyundai
21 dealers · Avg score: 90/100
Volkswagen
21 dealers · Avg score: 87/100
Buick
19 dealers · Avg score: 83/100
Ready to buy a car in New Jersey? Bring the real numbers.
CarEdge Pro unlocks real dealer invoice data, target prices, and out-the-door estimates on every listing in New Jersey — so you walk into a dealership already knowing what you should pay.
Try CarEdge ProFind the Best Dealer in New Jersey
Use our dealer search to find and compare dealers in New Jersey by location. See transparency scores, doc fees, and real pricing data before you visit.
How New Jersey compares to its neighbors
Average doc fees next door. Crossing a state line can change what the dealer charges.
New Jersey Dealer Fee FAQ
What is the average dealer doc fee in New Jersey?
As of November 2026, the average documentation fee in New Jersey is $733, based on 2,542 verified out-the-door quotes from 550 dealers collected by CarEdge. That is $329 above the $404 national average.
Which New Jersey dealers charge the highest doc fees?
Richard Lucas Subaru charges the highest verified doc fee in New Jersey at $1,295. Doc fees across the state range from $50 to $1,697.
Who is the most transparent car dealer in New Jersey?
Joshua Motor Car Company in Pennsauken Township is the highest-rated dealer in New Jersey with a transparency score of 100/100 (Grade A) from 5 verified quotes.
Are dealer doc fees negotiable in New Jersey?
Doc fees themselves are often presented as non-negotiable, but the out-the-door price always is: if a New Jersey dealer charges a high doc fee, ask for an equivalent discount on the vehicle price. 366 of 644 rated New Jersey dealers earned an A for transparent, low-fee pricing.