Mississippi Dealer Fee Report
How transparent are car dealers in Mississippi? We analyzed 318 verified OTD quotes from 123 dealers to reveal what buyers actually pay in doc fees, add-ons, and markup.
As of August 2026, the average doc fee at 84 rated Mississippi dealers is $391, $13 below the national average, based on 318 verified out-the-door quotes collected by CarEdge.
Data updated Aug 17, 2026 · How we score dealers
The Magnolia State
Mississippi's dealer grade: B
85/100 average transparency score
32nd highest doc fees in the U.S.
Key Findings
- Mississippi has the 32nd-highest average doc fee of the 51 states we track, at $391.
- 91 of 123 rated Mississippi dealers earned an A for transparency; 14 earned a D or F.
- Bob Boyte Honda in Brandon is the state's most transparent dealer at 100/100 from 7 verified quotes.
- Verified doc fees in Mississippi range from $63 to $803 — Hallmark Hyundai charges the most.
- The most common dealer add-on in Mississippi is protection plan, appearing on 51% of itemized quotes at an average of $666.
Mississippi Dealer Grade Distribution
Top 10 Most Transparent Dealers in Mississippi
The most transparent dealers in Mississippi, from verified pricing data (3+ quotes each).
Bob Boyte Honda
Brandon, MS
No mandatory add-ons · 7 verified quotes
See the quotesDossett Big 4 Buick GMC Cadillac Inc.
Tupelo, MS
$307 below the Mississippi average
No mandatory add-ons · 4 verified quotes
See the quotesBob Boyte Honda Moss Point
Moss Point, MS
No mandatory add-ons · 10 verified quotes
See the quotesVolvo Cars Jackson
Brandon, MSBrandon, MS
Carl Hogan Honda
Biloxi, MSBiloxi, MS
Toyota Of Jackson
Jackson, MSJackson, MS
Toyota Of Hattiesburg
Hattiesburg, MSHattiesburg, MS
Kendrick Key Hyundai Of Batesville
Batesville, MSBatesville, MS
Barnes Crossing Kia
Saltillo, MSSaltillo, MS
Walt Massey Chrysler Dodge Jeep Ram
Lucedale, MSLucedale, MS
Look up any dealer’s transparency grade
Search any dealer in Mississippi or nationwide by name, brand, city, or zip.
Highest Doc Fees in Mississippi
These Mississippi dealers charge the most in documentation fees. The state average is $391.
| # | Dealer | Doc Fee | Quotes |
|---|---|---|---|
| 1 | Hallmark Hyundai | $803 | 5 |
| 2 | Kendrick Key Hyundai Of Batesville | $435 | 4 |
| 3 | Barnes Crossing Kia | $435 | 7 |
| 4 | Volvo Cars Jackson | $425 | 3 |
| 5 | Carl Hogan Honda | $425 | 3 |
| 6 | Toyota Of Jackson | $425 | 8 |
| 7 | Toyota Of Hattiesburg | $425 | 8 |
| 8 | Walt Massey Chrysler Dodge Jeep Ram | $425 | 4 |
| 9 | Mac Haik Madison | $425 | 3 |
| 10 | Oakes Toyota | $425 | 19 |
Lowest-Rated Dealers in Mississippi
These Mississippi dealers have the lowest transparency scores based on fees, add-ons, and markup.
| Dealer | Grade | Doc Fee | Quotes |
|---|---|---|---|
| Geaux Ford | C 73/100 | $0 | 3 |
| Mossy Of Picayune | C 77/100 | $0 | 3 |
| Serra Toyota | B 80/100 | $250 | 6 |
| Gray Daniels Nissan Brandon | B 81/100 | $425 | 5 |
| Pat Peck Honda | B 84/100 | $425 | 3 |
| Cannon Ford Lincoln Of Starkville | B 84/100 | $425 | 3 |
| Marshall Ford | B 88/100 | $0 | 3 |
| Hallmark Hyundai | B 88/100 | $803 | 5 |
| Walt Massey CDJR Columbia | A 90/100 | $0 | 3 |
| Homer Skelton Ford | A 90/100 | $0 | 3 |
Most Common Add-ons in Mississippi
The most frequently seen dealer add-ons in Mississippi, based on itemized OTD quotes.
Dealers by Brand in Mississippi
Which brands have the most transparent dealers in Mississippi?
Ford
13 dealers · Avg score: 92/100
Toyota
12 dealers · Avg score: 94/100
Dodge
9 dealers · Avg score: 69/100
Jeep
9 dealers · Avg score: 69/100
Ram
9 dealers · Avg score: 69/100
Honda
8 dealers · Avg score: 96/100
Chevrolet
8 dealers · Avg score: 87/100
GMC
7 dealers · Avg score: 79/100
Chrysler
7 dealers · Avg score: 88/100
Nissan
6 dealers · Avg score: 74/100
Hyundai
6 dealers · Avg score: 95/100
Buick
4 dealers · Avg score: 88/100
Lincoln
3 dealers · Avg score: 91/100
Genesis
2 dealers · Avg score: 100/100
Volkswagen
2 dealers · Avg score: 95/100
Ready to buy a car in Mississippi? Bring the real numbers.
CarEdge Pro unlocks real dealer invoice data, target prices, and out-the-door estimates on every listing in Mississippi — so you walk into a dealership already knowing what you should pay.
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Use our dealer search to find and compare dealers in Mississippi by location. See transparency scores, doc fees, and real pricing data before you visit.
How Mississippi compares to its neighbors
Average doc fees next door. Crossing a state line can change what the dealer charges.
Mississippi Dealer Fee FAQ
What is the average dealer doc fee in Mississippi?
As of August 2026, the average documentation fee in Mississippi is $391, based on 318 verified out-the-door quotes from 84 dealers collected by CarEdge. That is $13 below the $404 national average.
Which Mississippi dealers charge the highest doc fees?
Hallmark Hyundai charges the highest verified doc fee in Mississippi at $803. Doc fees across the state range from $63 to $803.
Who is the most transparent car dealer in Mississippi?
Bob Boyte Honda in Brandon is the highest-rated dealer in Mississippi with a transparency score of 100/100 (Grade A) from 7 verified quotes.
Are dealer doc fees negotiable in Mississippi?
Doc fees themselves are often presented as non-negotiable, but the out-the-door price always is: if a Mississippi dealer charges a high doc fee, ask for an equivalent discount on the vehicle price. 91 of 123 rated Mississippi dealers earned an A for transparent, low-fee pricing.