Virginia Dealer Fee Report
How transparent are car dealers in Virginia? We analyzed 3,560 verified OTD quotes from 617 dealers to reveal what buyers actually pay in doc fees, add-ons, and markup.
As of September 2026, the average doc fee at 511 rated Virginia dealers is $830, $426 above the national average, based on 3,560 verified out-the-door quotes collected by CarEdge.
Data updated Sep 6, 2026 · How we score dealers
The Old Dominion
Virginia's dealer grade: B
83/100 average transparency score
2nd highest doc fees in the U.S.
Key Findings
- Virginia has the 2nd-highest average doc fee of the 52 states we track, at $830.
- 429 of 617 rated Virginia dealers earned an A for transparency; 80 earned a D or F.
- Apple Ford Of Lynchburg in Lynchburg is the state's most transparent dealer at 100/100 from 5 verified quotes.
- Verified doc fees in Virginia range from $39 to $1,795 — Auto Giants Nissan charges the most.
- The most common dealer add-on in Virginia is accessories, appearing on 33% of itemized quotes at an average of $1,656.
Virginia Dealer Grade Distribution
Top 10 Most Transparent Dealers in Virginia
The most transparent dealers in Virginia, from verified pricing data (3+ quotes each).
Apple Ford Of Lynchburg
Lynchburg, VA
$169 below the Virginia average
No mandatory add-ons · 5 verified quotes
See the quotesAudi Richmond
Henrico, VA
$35 below the Virginia average
No mandatory add-ons · 9 verified quotes
See the quotesWaynesboro Hyundai
Waynesboro, VA
$31 below the Virginia average
No mandatory add-ons · 11 verified quotes
See the quotesWarrenton Toyota
Warrenton, VAWarrenton, VA
Auto Haus
Yorktown, VAYorktown, VA
Tinney GMC
Lynchburg, VALynchburg, VA
Berglund Chevrolet Buick
Roanoke, VARoanoke, VA
Starr Motors CDJR
Suffolk, VASuffolk, VA
Shirlie Slack Mitsubishi
Fredericksburg, VAFredericksburg, VA
Charlie Obaugh Kia
Staunton, VAStaunton, VA
Look up any dealer’s transparency grade
Search any dealer in Virginia or nationwide by name, brand, city, or zip.
Highest Doc Fees in Virginia
These Virginia dealers charge the most in documentation fees. The state average is $830.
| # | Dealer | Doc Fee | Quotes |
|---|---|---|---|
| 1 | Auto Giants Nissan | $1,499 | 11 |
| 2 | Jim Mckay Chevrolet | $1,495 | 24 |
| 3 | Kingstowne Motorcars | $1,295 | 10 |
| 4 | Joyce Koons Buick GMC | $1,199 | 6 |
| 5 | Joyce Koons Honda | $1,199 | 24 |
| 6 | Blue Ridge CDJR | $1,097 | 3 |
| 7 | Ourisman Chrysler Jeep Dodge Of Alexandria | $999 | 3 |
| 8 | Ourisman Chrysler Dodge Jeep Ram Of Woodbridge | $999 | 9 |
| 9 | Priority Toyota Springfield | $999 | 38 |
| 10 | Priority Mitsubishi Suffolk | $999 | 4 |
Lowest-Rated Dealers in Virginia
These Virginia dealers have the lowest transparency scores based on fees, add-ons, and markup.
| Dealer | Grade | Doc Fee | Quotes |
|---|---|---|---|
| Elite Auto Sales | F 50/100 | $995 | 6 |
| Jim Mckay Chevrolet | F 51/100 | $1,495 | 24 |
| Auto Giants Nissan | D 62/100 | $1,499 | 11 |
| Front Royal Buick GMC | D 63/100 | $999 | 7 |
| Premier Automotive Inc | D 67/100 | $998 | 8 |
| Southern Chrysler Dodge Jeep Ram Chesapeake | D 68/100 | $899 | 19 |
| Hyundai Genesis Of Hampton | D 69/100 | $999 | 9 |
| Alpha Motorsports | C 70/100 | $179 | 3 |
| Vins | C 71/100 | $797 | 6 |
| Banister CDJR Of Hampton Llc | C 71/100 | $999 | 4 |
Most Common Add-ons in Virginia
The most frequently seen dealer add-ons in Virginia, based on itemized OTD quotes.
Dealers by Brand in Virginia
Which brands have the most transparent dealers in Virginia?
Ford
74 dealers · Avg score: 90/100
Toyota
36 dealers · Avg score: 91/100
Honda
34 dealers · Avg score: 88/100
Chevrolet
30 dealers · Avg score: 81/100
Jeep
27 dealers · Avg score: 88/100
Chrysler
26 dealers · Avg score: 88/100
Dodge
25 dealers · Avg score: 88/100
GMC
24 dealers · Avg score: 86/100
Hyundai
24 dealers · Avg score: 85/100
Ram
22 dealers · Avg score: 86/100
Kia
22 dealers · Avg score: 94/100
Subaru
20 dealers · Avg score: 85/100
Nissan
20 dealers · Avg score: 90/100
Mazda
16 dealers · Avg score: 89/100
Volkswagen
15 dealers · Avg score: 83/100
Ready to buy a car in Virginia? Bring the real numbers.
CarEdge Pro unlocks real dealer invoice data, target prices, and out-the-door estimates on every listing in Virginia — so you walk into a dealership already knowing what you should pay.
Try CarEdge ProFind the Best Dealer in Virginia
Use our dealer search to find and compare dealers in Virginia by location. See transparency scores, doc fees, and real pricing data before you visit.
How Virginia compares to its neighbors
Average doc fees next door. Crossing a state line can change what the dealer charges.
Virginia Dealer Fee FAQ
What is the average dealer doc fee in Virginia?
As of September 2026, the average documentation fee in Virginia is $830, based on 3,560 verified out-the-door quotes from 511 dealers collected by CarEdge. That is $426 above the $404 national average.
Which Virginia dealers charge the highest doc fees?
Auto Giants Nissan charges the highest verified doc fee in Virginia at $1,499. Doc fees across the state range from $39 to $1,795.
Who is the most transparent car dealer in Virginia?
Apple Ford Of Lynchburg in Lynchburg is the highest-rated dealer in Virginia with a transparency score of 100/100 (Grade A) from 5 verified quotes.
Are dealer doc fees negotiable in Virginia?
Doc fees themselves are often presented as non-negotiable, but the out-the-door price always is: if a Virginia dealer charges a high doc fee, ask for an equivalent discount on the vehicle price. 429 of 617 rated Virginia dealers earned an A for transparent, low-fee pricing.