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Looking to treat yourself this Memorial Day? Whether you’re eyeing a luxurious sedan or a high-performance SUV, Memorial Day sales present a great opportunity to make your move—if you know where to look.
We’ve dug through the latest incentives and pulled together the best Memorial Day luxury car and SUV deals. From 0% APR financing to the cheapest luxury lease offers right now, there’s plenty to get excited about in May 2025.

2025 Infiniti QX60:
1.9% APR for 60 months, plus $1,000 bonus cash.
Current Infiniti owners or lessees may qualify for an extra $1,500 loyalty bonus.

2025 Tesla Model 3:
0% APR for 60 months, or lease from $349/month for 24 months with $0 down (before taxes and fees).
2025 Tesla Model Y:
2.99% APR for 72 months, or lease from $399/month for 36 months with $2,999 due at signing (before taxes and fees).

2025 BMW 3 Series:
4.99% APR for 48 months
This offer comes ahead of an expected redesign for the 3 Series in 2026.
2025 BMW i4:
2.99% APR for 60 months
2025 BMW X5:
3.99% APR for 48 months

2025 Audi Q8 55 TFSI quattro:
$4,000 cash offer
2025 Audi A6 & A7 Sedans:
3.99% APR for 72 months (select trims)

2025 EQB 250+ SUV:
Lease from $409/month for 36 months with $5,003 due at signing (before taxes and fees)

2025 R1T & R1S:
Receive up to $10,500 in lease offers, including:
Learn more about Rivian’s May offers at Rivian.com.

2025 Range Rover Velar, Range Rover Sport, Discovery:
3.9% APR for 60 months

2025 Cadillac Lyriq:
2.9% APR for 60 months, plus a $2,000 cash allowance

2025 Jaguar F-PACE:
2.9% APR for 60 months
Luxury vehicles often come with dealer markups, especially for models with limited production and performance trims. Don’t assume the advertised deal is the best you can get. Use CarEdge tools to compare local listings, or let our Concierge team do the negotiating for you. Let us know how we can help!
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If you’re waiting to buy a 2026 model hoping for better prices, you might want to reconsider. A growing number of 2026 vehicles are debuting with higher MSRPs—some subtly, others sharply. Only a small fraction of 2026 models are out now, but the list is growing each day. We analyzed base and fully-loaded MSRP changes from 2025 to 2026, and the trends are clear: price hikes are back.
We analyzed recently announced pricing for 15 2026 models, and compared MSRPs to their 2025 counterparts. Here’s what we found:
While these numbers might not seem dramatic, they’re not pocket change either.

Some models saw bigger-than-average bumps. Here’s a look at the Top 5 increases by base MSRP:
For a broader look at 2025 car prices, here are the MSRP changes for every 2026 model announced as of early May 2025. Prices included mandatory destination fees:
| Make | Model | 2025 Base MSRP | 2026 Base MSRP | Base Price Change | 2025 Top-End MSRP | 2026 Top-End MSRP | Top-End Price Change |
|---|---|---|---|---|---|---|---|
| BMW | 4-Series | $52,325 | $52,675 | 0.66% | $74,025 | $76,225 | 2.89% |
| BMW | 5-Series | $59,875 | $59,875 | 0.00% | $74,575 | $74,575 | 0.00% |
| BMW | 8-Series | $92,875 | $92,875 | 0.00% | $117,175 | $117,175 | 0.00% |
| BMW | i5 | $68,275 | $68,275 | 0.00% | $71,275 | $71,275 | 0.00% |
| BMW | M4 | $80,875 | $81,275 | 0.49% | $96,295 | $97,375 | 1.11% |
| Buick | Encore GX | $27,395 | $27,295 | -0.37% | $32,895 | $32,795 | -0.30% |
| Cadillac | CT4 | $36,490 | $37,095 | 1.63% | $48,790 | $51,495 | 5.25% |
| Cadillac | CT5 | $49,090 | $50,095 | 2.01% | $58,490 | $59,095 | 1.02% |
| Chevrolet | Equinox | $29,995 | $29,995 | 0.00% | $34,395 | $34,395 | 0.00% |
| Chevrolet | Trailblazer | $24,495 | $24,395 | -0.41% | $29,095 | $28,995 | -0.34% |
| Genesis | Electrified GV70 | $68,400 | $70,700 | 3.25% | $73,750 | $76,800 | 3.97% |
| Genesis | GV70 | $47,650 | $49,435 | 3.61% | $69,850 | $71,545 | 2.37% |
| Honda | Passport | $43,850 | $46,200 | 5.09% | $49,920 | $53,900 | 7.38% |
| Kia | Sportage | $28,785 | $30,085 | 4.32% | $39,685 | $40,985 | 3.17% |
| Toyota | Crown | $42,575 | $43,050 | 1.10% | $56,125 | $56,600 | 0.84% |

There are a few major forces behind the 2026 price increases. One of the biggest is the impact of tariffs. While the full consequences haven’t hit just yet, many automakers are already adjusting their pricing strategies in anticipation of higher import costs, particularly for vehicles manufactured outside the U.S.
Another factor is the inclusion of new technology and features in 2026 models. Whether it’s upgraded safety features, enhanced driver-assistance systems, or the latest battery tech in EVs, these improvements often come with a higher price tag.
Electrification hasn’t been cheap for legacy automakers like Ford, General Motors, and Stellantis. As OEMs look to make up for massive capital investments in EV powertrains, even ICE vehicle prices are pushed higher.
Inflation and supply chain pressures are still in play, too. Costs for raw materials, parts, and labor have continued to rise, and automakers are passing those expenses on to consumers.
Finally, pricing changes may be strategic. Rather than implementing massive hikes all at once, automakers could be gradually increasing MSRPs to soften the blow—and avoid backlash—from buyers and headlines.
For car buyers, the biggest takeaway is simple: don’t assume that newer is better. In many cases, 2025 models are nearly identical to their 2026 replacements. As the year progresses, more 2025 models will be advertised with generous incentives, and better negotiation opportunities will follow.
See how CarEdge can help you save thousands of dollars, and eliminate the stress of car buying.
2026 may be shaping up as the year of the quiet price hike. If you’re shopping for a new car this year, pay close attention to MSRP changes—especially for models imported from tariff-affected regions.
🔎 Want help navigating your next purchase? Connect with a CarEdge expert and shop with confidence.
Honda’s latest earnings report paints a concerning picture for the automaker’s global operations, and new tariffs are playing a major role. The Japanese auto giant posted a 76% drop in operating profit for the fiscal fourth quarter, far below analyst expectations. While revenue grew modestly year-over-year, Honda’s leadership made it clear: global tariff policies are hitting harder than expected, and the uncertainty is making it nearly impossible to plan ahead.
For the fiscal year ending March 31, 2025, Honda reported:
Sales fell sharply in China and Southeast Asia, and while Honda’s hybrid sales expanded in North America, the company is now bracing for the full impact of U.S. tariffs.
Honda’s executives directly blamed the steep earnings miss on the unpredictable and widespread nature of global tariffs. In a statement, the company explained that frequent revisions to tariff policies make it difficult to formulate a reliable business outlook.
Looking ahead, things may get worse before they get better. Honda projects:
As automakers adapt to shifting trade policies, Honda is already adjusting its strategy. In March, it was reported that Honda will move production of its next-generation Civic Hybrid to Indiana—rather than Mexico—in a clear attempt to dodge the new 25% U.S. import tariff.
Now, Honda is delaying a major planned investment in Canada. “The growth of the electric vehicle market has slowed more than initially expected, making it difficult to anticipate further progress,” CEO Toshihiro Mibe said May 13, while announcing fiscal-year financial results. “Therefore, we have decided to postpone large-scale investments in Canada.”

Despite Honda’s large U.S. manufacturing footprint, several popular models are still imported from Canada and Mexico—and are therefore subject to the new 25% import tariff:
Made in Canada and imported to the U.S.:
Made in Mexico and imported to the U.S.:
For now, Honda has not announced price increases on these models, but any shift in sourcing or supply could quickly push prices higher at the dealership.
Use this free Auto Tariff Checker to see impacted car models
As of early May, car prices in the U.S. have not increased due to tariffs—at least not yet. However, Honda’s latest guidance and production adjustments suggest that price hikes could be coming soon, especially on vehicles imported from Mexico and Canada. If you’re considering a CR-V, HR-V, or the new Prologue, it may be worth watching the market closely—or acting sooner rather than later.

Summer is nearly here, and for many, that means more time on the road. But before you hit the highway, take a moment to get your car summer-ready.
From rising temps to sudden downpours and road trip miles, summer driving puts a unique kind of stress on your vehicle. The good news? A few simple steps now can prevent big problems later—and save you money along the way.
Here’s how to prepare your car for the summer season, in order of what matters most.
As temperatures rise, so does your tire pressure—about 1 PSI for every 10°F increase. Driving with overinflated or underinflated tires not only affects fuel efficiency but also increases the risk of a blowout.
What to do:
Seasonally checking your tire pressure is especially important for drivers in regions with both extremes: hot summers and cold winters.
Rain is common in many regions during summer, and worn-out tires make hydroplaning far more likely. Take this step extra seriously if there’s the slightest change you’ll be on the road during a thunderstorm this summer.
What to do:
Your wipers take a beating year-round, and they’re your first line of defense in a sudden summer thunderstorm. If they’re skipping, streaking, or chattering, it’s time to swap them out.
What to do:
There’s nothing worse than discovering your A/C isn’t working on a 90-degree day. Catch issues now before you’re stuck sweating in traffic.
What to do:
A clean cabin air filter improves airflow and air quality, especially during allergy season. And your engine air filter? It helps your car ‘breathe’ better and run more efficiently.
What to do:
Summer driving puts extra strain on every part of your vehicle—and your fluids are your car’s lifeblood.
What to do:
Heat kills batteries faster than cold does. If your battery is on the older side, summer is when it’s most likely to give up.
What to do:
Belts and hoses are often overlooked, but they’re vulnerable to cracking and swelling in hot conditions.
What to do:
Even the best-prepared vehicles can hit a snag. A stocked emergency kit can turn a bad day into a manageable one.
What to include:
Window tinting isn’t just for looks—it keeps your interior cooler and prevents your dashboard and seats from sun damage.
What to do:

Planning extra miles this summer? Don’t let one breakdown ruin your vacation—or your budget.
Why it matters:
👉 Get your warranty quote in just a few clicks
Your car doesn’t need a full overhaul to be summer-ready—but it does need your attention. A few minutes of maintenance can make a huge difference in your driving experience, fuel efficiency, and repair bills. Summer is also a great time to buy or lease a car. CarEdge’s consumer advocates can help you save more and stress less in 2025. We’re simply here to help!
Choosing between buying and leasing a car remains one of the biggest decisions for car shoppers. In 2025, that question is even more relevant due to evolving market conditions, rising interest rates, and shifting manufacturer incentives. With insights from CarEdge Co-Founder Ray Shefska, we break down the pros and cons of buying versus leasing to help you navigate today’s car market with confidence.
Leasing has historically been a popular option for drivers who want lower monthly payments and the ability to upgrade to a new car every few years. After a decline in popularity during the pandemic, leasing is once again on the rise in 2025—and for good reason.
How does leasing a car work? Leasing a car means you pay to use a vehicle for a set period—typically 2 to 4 years—by making monthly payments, but you don’t own it. At the end of the lease, you can either return the car, buy it for a predetermined price, or lease a new one.
Estimate your monthly lease payment with this new and improved Car Lease Calculator:

Leasing is increasingly the better deal for many shoppers in today’s market. With interest rates still elevated and new car prices impacted by global tariffs and supply challenges, leasing offers a more affordable path to driving a new vehicle. For many, lease programs are the best way to bypass the high financing costs associated with buying.
There’s also a strategic reason why automakers are doubling down on lease offers: it keeps customers engaged with the brand. When lease terms end, customers return to the dealership, increasing the chance of a repeat sale and building long-term loyalty.
As CarEdge’s Ray Shefska notes, many manufacturers are now working hard to increase lease penetration due to the benefits for both dealers and customers. While leasing once made up around 30% of new car transactions, that number fell to 17–18% during the downturn. In 2025, manufacturers are rolling out some amazing lease offers to reverse that trend. For buyers, this means now is a great time to take a serious look at leasing.
Important Note: Be aware that advertised lease deals typically do not include taxes and fees. If you’re not planning to pay these upfront, your actual monthly payment could be significantly higher than what’s promoted.
Leasing in 2025 presents several notable advantages:
Buying remains a solid option—especially for drivers who keep their cars for the long haul or who rack up high mileage annually. Here are the core benefits of purchasing:
Whether to buy or lease a car in 2025 comes down to your personal goals, driving habits, and financial situation. Ray advises, “Customers should check the manufacturer website and see what kind of sales and lease offers are available in their area before heading to the dealership.” He also recommends comparing insurance quotes across models before finalizing your choice.
👉 See This Month’s Best Leasing and Financing Offers
👉 Compare the best-value cars and trucks with CarEdge Research [Free]
👉 Check Out Our Complete Guide to Leasing in 2025

In today’s market, with leasing incentives improving and financing rates remaining high, leasing is often the smarter move—especially if you’re seeing limited financing deals. Just be sure to read the fine print on lease offers and understand how upfront taxes and fees impact the monthly cost.
By doing your homework and staying informed, you can make the decision that best fits your lifestyle and budget in 2025’s fast-changing auto landscape.
Looking for help negotiating your car lease? Learn more about CarEdge’s white-glove Car Buying Services, now more affordable than ever.
Memorial Day is one of the biggest car shopping weekends of the year, and Ford and Chevrolet are battling for buyer attention with very different strategies. Ford is leaning heavily on employee pricing and cash offers, while Chevrolet is rolling out ultra-low APR deals and more competitive leases—especially on trucks and EVs.
Which brand offers the better deals overall? We compared their top incentives across five popular vehicle segments to help you decide.

Verdict: This one’s not close. Chevy beats Ford on APR, lease price, and comparable cash incentives.

Verdict: Ford’s lease is far more attractive in both price and term length. Explorer wins this round.

Verdict: Ford has generous cash incentives, but Chevy wins on lease affordability and financing. Equinox comes out ahead.

Verdict: Ford offers better upfront savings, but Chevy’s 0% APR may be more valuable for buyers financing a large SUV. Call this one a tie depending on how you’re paying. It’s important to note that Chevrolet’s incentives on the Suburban and Tahoe are for leftover 2024 models. Just a few hundred remain across the nation.

Verdict: Ford offers a better lease price and throws in a charger, but Chevy’s 0% APR and EV tax credit make the Blazer EV the better all-around deal. Chevrolet is not yet advertising any offers for the 2025 model, so this isn’t exactly an apples to apples comparison.
If you’re financing a vehicle this Memorial Day, Chevrolet offers stronger incentives nearly across the board, with APR as low as 0% and lease prices that beat Ford’s in most categories.
Ford’s strategy this year leans on employee pricing and cash allowances, which can still be valuable—especially if you’re buying with cash or securing outside financing.
Before making a decision, be sure to check regional offers for both brands. Ford’s employee pricing can vary by model and location, while Chevrolet may sweeten the deal even further with conquest or loyalty incentives.
Need help finding or negotiating your deal? Let CarEdge do the hard work. Whether you’re buying or leasing, our car buying services are now more affordable than ever.
A month after sweeping automotive tariffs took effect, new car prices in the U.S. remain remarkably steady. CarEdge’s latest analysis of transaction data shows that despite headlines and automaker warnings, buyers haven’t felt the sting of higher prices—yet.
But don’t get too comfortable. As early signs from Ford suggest, automakers may soon begin passing on the cost of tariffs to buyers. Here’s what we’re seeing so far—and what to expect next.

On April 1, 2025, just two days before new auto tariffs took effect, the average selling price of the 25 best-selling vehicles in the United States was $41,338. By May 1, it had risen by just $2 to $41,340.
That’s a negligible increase—especially considering typical spring seasonality in car sales. Among these top-sellers, only the Subaru Crosstrek and Chevrolet Trax saw prices rise by more than half a percent. The Honda Accord followed closely with a modest 0.48% increase.
Here’s a look at how prices changed for the top 25 best-selling vehicles in America from April to May 2025, with data sourced from CarEdge Pro, which is open to all:
| Make | Model | 4/1/25 Avg Selling Price | 5/1/25 Avg Selling Price | Price Change |
|---|---|---|---|---|
| Chevrolet | Silverado 1500 | $54,241 | $54,021 | -0.41% |
| Chevrolet | Equinox | $32,658 | $32,655 | -0.01% |
| Chevrolet | Trax | $24,968 | $25,123 | 0.62% |
| Ford | F-150 | $58,798 | $58,737 | -0.10% |
| Ford | Explorer | $49,740 | $49,701 | -0.08% |
| GMC | Sierra 1500 | $61,568 | $61,025 | -0.88% |
| Honda | CR-V | $37,972 | $38,043 | 0.19% |
| Honda | Civic | $28,791 | $28,825 | 0.12% |
| Honda | Accord | $34,184 | $34,348 | 0.48% |
| Hyundai | Tucson | $35,875 | $35,818 | -0.16% |
| Jeep | Grand Cherokee | $47,971 | $48,085 | 0.24% |
| Kia | Sportage | $34,428 | $34,482 | 0.16% |
| Nissan | Rogue | $34,521 | $34,554 | 0.10% |
| Nissan | Sentra | $23,654 | $23,616 | -0.16% |
| Ram | Ram 1500 | $58,222 | $58,067 | -0.27% |
| Subaru | Crosstrek | $31,834 | $32,068 | 0.74% |
| Subaru | Forester | $36,876 | $37,017 | 0.38% |
| Subaru | Outback | $38,296 | $38,460 | 0.43% |
| Tesla | Model Y | $48,990 | $48,990 | 0.00% |
| Toyota | RAV4 | $37,590 | $37,524 | -0.18% |
| Toyota | Camry | $35,247 | $35,352 | 0.30% |
| Toyota | Corolla | $25,666 | $25,657 | -0.04% |
| Toyota | Tacoma | $46,763 | $46,644 | -0.25% |
| Toyota | Highlander | $52,079 | $52,073 | -0.01% |
| Toyota | Tundra | $62,514 | $62,627 | 0.18% |
The takeaway? For now, mainstream car buyers aren’t seeing noticeable price hikes, even in a market rattled by global trade policy.

Vehicles imported from Mexico also show minimal pricing movement. In fact, the average price increase across 20 Mexico-built models sold in the U.S. was just 0.03% from April to May.
Still, a few models stand out with larger increases:
But price drops weren’t uncommon either:
Here’s a closer look at selling price trends for every car made in Mexico and exported to the U.S.:
| Make | Model | Country of Origin | 4/1/25 Avg Selling Price | 5/1/25 Avg Selling Price | Price Change |
|---|---|---|---|---|---|
| Audi | Q5 | Mexico | $57,103 | $56,072 | -1.81% |
| BMW | 2 Series Coupe | Mexico | $49,960 | $50,081 | 0.24% |
| BMW | 3 Series | Mexico | $55,550 | $55,670 | 0.22% |
| Chevrolet | Blazer EV | Mexico | $49,843 | $50,597 | 1.51% |
| Chevrolet | Equinox EV | Mexico | $43,632 | $43,593 | -0.09% |
| Chevrolet | Silverado 1500 | U.S. and Mexico | $54,241 | $54,021 | -0.41% |
| Ford | Bronco Sport | Mexico | $34,107 | $34,647 | 1.58% |
| Ford | Mustang Mach-E | Mexico | $49,072 | $49,729 | 1.34% |
| Ford | Maverick | Mexico | $34,001 | $33,293 | -2.08% |
| GMC | Sierra 1500 | U.S. and Mexico | $61,568 | $61,025 | -0.88% |
| Honda | Prologue | Mexico | $54,310 | $54,354 | 0.15% |
| Kia | K4 | U.S. and Mexico | $25,221 | $25,261 | 0.16% |
| Nissan | Kicks | Mexico | $25,897 | $26,084 | 0.72% |
| Nissan | Sentra | Mexico | $23,654 | $23,616 | -0.16% |
| Ram | Ram 3500 | Mexico | $70,856 | $71,033 | 0.25% |
| Ram | Ram 1500 | U.S. and Mexico | $58,222 | $58,067 | -0.27% |
| Ram | Ram 2500 | Mexico | $64,231 | $63,544 | -1.07% |
| Toyota | Tacoma | Mexico | $46,763 | $46,644 | -0.25% |
| Volkswagen | Jetta | Mexico | $26,262 | $26,455 | 0.73% |
| Volkswagen | Taos | Mexico | $29,670 | $29,876 | 0.69% |
| Volkswagen | Tiguan | Mexico | $32,875 | $32,944 | 0.21% |

Canada is home to production for several popular American-market vehicles, and these models saw a 0.82% average increase in selling prices from April to May 2025.
The Dodge Charger stands out with a 3.50% increase—but that jump has an explanation. Dodge continues to sell a mix of older 2023 models and newer 2025 Charger Daytona EVs. The newer, higher-priced models are beginning to make up a larger share of monthly sales. It’s 2025, but Stellantis continues to sell a few hundred 2023 Chargers every month.
Here’s how prices changed for all Canada-built vehicles exported to the U.S.:
| Make | Model | Country of Origin | 4/1/25 Avg Selling Price | 5/1/25 Avg Selling Price | Price Change |
|---|---|---|---|---|---|
| Chrysler | Pacifica | Canada | $47,735 | $48,140 | 0.85% |
| Chrysler | Voyager | Canada | $40,633 | $40,655 | 0.05% |
| Dodge | Charger | Canada | $58,055 | $60,086 | 3.50% |
| Honda | CR-V | U.S. and Canada | $37,972 | $38,043 | 0.19% |
| Honda | Civic | U.S. and Canada | $28,791 | $28,825 | 0.12% |
| Lincoln | Nautilus | China and Canada | $61,361 | $61,503 | 0.23% |
While average prices haven’t surged yet, some automakers are already adjusting. In early May, Ford quietly raised MSRP on three of its most tariff-exposed models—all built in Mexico:
Price hikes reached up to $2,000, according to dealer communications reviewed by Reuters.
Why does this matter? Because it suggests the real effects of tariffs are just beginning to show. Automakers may have waited until inventory cleared or pricing strategies were finalized before making any major moves. Perhaps they’ve been holding off on price hikes to show goodwill to their customers. Either way, now that Ford has blinked, others may follow.
Expect broader price adjustments to emerge in the coming weeks as automakers update pricing strategies for the 2026 model year. Stay tuned to CarEdge for the latest updates. We’ll be back with our next auto tariff price check in early June.
[FREE Tool] Tariff Price Checker: See if your next car is directly impacted
As Memorial Day car sales heat up, many shoppers are comparing two of the most trusted automakers in America: Toyota and Honda. Both brands offer strong incentives this May, but depending on the type of vehicle you’re after, one stands out as the better deal. So who’s winning Memorial Day 2025? Let’s break it down.
When it comes to overall savings, Honda beats Toyota in most Memorial Day offers for 2025, especially for buyers financing with low APR. Models like the Honda Accord and Honda Passport come with market-leading financing rates, and better lease terms in many regions.
However, Toyota’s not out of the game. In fact, shoppers looking to lease a compact sedan or a minivan will find Toyota’s deals hard to beat, especially for the Toyota Corolla and Sienna.
Let’s compare the top matchups in May to see where the real deals lie.

Verdict: Honda takes the win on financing, but Toyota offers the more affordable lease. The better deal depends on how you plan to pay.

Verdict: Honda wins this one easily, offering a lower APR and a lease with less due at signing.

Verdict: This is Toyota’s strongest Memorial Day deal. The Corolla’s lower lease price and financing beat Honda’s Civic by a wide margin.

Verdict: While the Highlander lease is more affordable, Honda’s APR financing blows Toyota’s out of the water. Financing? Go with the Passport.

Verdict: Families looking for a minivan lease will find better value with the Toyota Sienna. Monthly payments are $100 lower than the Odyssey.
While Honda has stronger national Memorial Day offers in 2025, Toyota’s regional incentives can vary a lot, and in some areas, you might find even better lease or finance deals than those listed above. Always check your local Toyota incentives before ruling them out.
Looking for the easiest way to buy or lease a car this Memorial Day? CarEdge’s Car Buying Services can help you secure the best deal—without the stress. From full-service Concierge help to budget-friendly negotiation support, we’ve got your back.
Car shoppers expecting blowout Memorial Day deals in 2025 may have noticed something different this year: the discounts just aren’t what they used to be. From lackluster financing specials to higher-than-usual lease payments, automakers appear to be holding back. The reason? A sudden drop in new car inventory has automakers tightening the reins.
Here’s a look at the latest new car inventory numbers, and how automakers are responding to this temporary ‘buyer’s market’.
From April to May 2025, new-vehicle inventory in the U.S. fell from 3.08 million to 2.8 million vehicles — a 10% decline. The latest numbers are courtesy of inventory management firm Lotlinx, which shared their market update with Automotive News. That’s the steepest drop we’ve seen since early 2023, and it’s no coincidence.
As buyers rushed to beat potential tariff-related price hikes, dealer lots thinned out fast. With fewer cars available, many automakers have pulled back on Memorial Day incentives, especially for popular models.
The latest inventory tally found that the estimated days’ supply of new cars shrank to 58 days, down from 71 days a month prior.
Compare that to a year ago, when inventory stood at 2.86 million with a 75-day supply — and you can see why 2025 isn’t delivering the same sales splash. Although inventory levels are similar to May of 2024, cars are selling much faster right now.

Among the seven automakers that report monthly inventory and sales data, Ford and Toyota saw the sharpest declines in supply. Toyota continues to operate with the tightest inventory in the U.S., holding less than 30 days’ supply.
Ford’s situation is more complex. Despite facing an inventory crunch, Ford also raised prices on several popular models, including the Maverick, Bronco Sport, and Mustang Mach-E, all of which are produced in Mexico and now subject to increased tariffs. Instead of making Memorial Day a big sales moment, Ford is charging more. You can read our full breakdown of Ford’s underwhelming Memorial Day sales and price hikes here.
Lotlinx data shows hybrids are in the shortest supply at just 48 days nationwide. Traditional gas-powered vehicles follow at 59 days, with electric vehicles sitting at 90 days of supply — a month-over-month increase for the EV segment.
Here’s a quick snapshot of May inventory by new car segment:
Even the highest-supply category — crossovers — saw declines from April levels.
Although overall Memorial Day incentives are milder in 2025, there are still some solid offers out there — especially if you’re flexible on model, trim, or location. We rounded up the Best Memorial Day Car Deals of 2025, including great lease specials, 0% financing, and up to $10,000 in cash offers. The deals are out there this May, if you know where to look.
But if you’re shopping for a high-demand model like the Honda CR-V, Toyota RAV4, or any hybrid under $35K, expect dealers to play hardball. With dwindling inventory, there’s just no reason to discount deeply — and they know it.
In 2025, the landscape for British car exports to the United States has been significantly influenced by recent trade developments, particularly the imposition of tariffs and subsequent negotiations between the two nations. In 2024, UK automakers exported 106,000 cars to the United States, but that figure is expected to plummet in 2025. This has American car buyers asking, ‘Which cars are made in the United Kingdom for export to the US?’ How can car buyers prepare for the latest developments in US-UK trade relations?
Here’s the comprehensive list of cars manufactured in the UK that are shipped to the US market, and how the latest US-UK trade deal could impact availability and prices.

Several UK-based manufacturers continue to export vehicles to the US in 2025, predominantly in the premium and luxury segments:
In April 2025, the U.S. government imposed a 25% tariff on imported cars and parts, significantly affecting UK manufacturers. Jaguar Land Rover temporarily halted shipments to the US to assess the financial implications. Other manufacturers, including Rolls-Royce and Aston Martin, evaluated their responses to these tariffs.
The UK government engaged in trade negotiations with the US to address these challenges. On May 8, 2025, a trade agreement was announced, reducing US tariffs on British car exports from 27.5% to 10% for up to 100,000 vehicles annually. Tariffs on steel and aluminum were eliminated, which will benefit the UK automotive industry indirectly.
The recent trade agreement offers a more favorable environment for UK car manufacturers exporting to the US. However, the industry remains cautious, as the deal is provisional and requires further finalization. Manufacturers are closely monitoring the situation and adjusting their strategies to navigate the evolving trade landscape.
If you’re eyeing a UK-made vehicle for purchase in the United States, it’s important to shop around to compare prices as tariff impacts remain uneven across the nation. Some dealers have been reportedly adding tariff price hikes to their limited inventory allocations, while others have been left without much inventory at all.
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