Car Dealer Fees in Wisconsin

Compare total dealer fees (the doc fee plus every other fee the dealer adds) across 432 car dealers in Wisconsin with dealer fees on their quotes from the past year. They range from $10 to $1,798. The Wisconsin median is $497.

$497
Median Dealer Fees
$365 Avg Doc Fee
$10
Lowest Dealer Fees
Wisconsin Rapids
$1,798
Highest Dealer Fees
Brookfield
279/432
At or Below WI Median

Dealer Fees in Wisconsin

Sorted by total dealer fees, lowest first. Based on 1,283 quotes from the past year.

4

Runde Buick GMC of Platteville

Platteville, WI

A
5

Schaefer Auto

Waupun, WI

A
6

Algoma Motors, Inc

Algoma, WI

A
7

Olson Auto Exchange LLC

Stoughton, WI

A
8

Blake's Auto Sales LLC

Rice Lake, WI

A
9

New Berlin Auto Sales

New Berlin, WI

A
10

Auto Hunter

Webster, WI

A
11

Mad Motors

Madison, WI

A
12

Swant Graber Ford

Barron, WI

A
13

Sondalle Chevrolet

Wautoma, WI

A
14

Brown Deer Sales

Milwaukee, WI

A
15

Jdl Automotive and Detailing

Plymouth, WI

A
16

Cody's Classic & Collectibles LLC

Stanley, WI

A
17

M & M Motors

West Allis, WI

A
18

Hesser Toyota

Janesville, WI

A
19

Nelson's Straightline Auto

Independence, WI

A
20

Ez Motorcars

West Allis, WI

A
21

Keenan's Cherryland

Holmen, WI

A
22

Hugasian Motors

Sturtevant, WI

A
23

Tj's Repairables

Wisconsin Rapids, WI

A
24

Tj's Auto & Collision Center

Wisconsin Rapids, WI

A
25

Ideal Auto Sales, Inc

Waukesha, WI

A
26

Strong Automotive

Watertown, WI

A
27

Highline Auto LLC

Kenosha, WI

A
28

G and G Auto Sales

Merrill, WI

A
29

Great Lakes Automotive

Racine, WI

A
30

Auto Spot

Racine, WI

A
31

Union Auto Sales

Evansville, WI

A
32

Thunder Truck & Auto Sales

Sheboygan, WI

A
33

Crocker Motors LLC

Beloit, WI

A
34

Kennedy Ford

Sheboygan Falls, WI

A
35

Knights Autoworks

Marinette, WI

A
36

Portage Motors

Portage, WI

A
37

Fox River Motors, Inc

Green Bay, WI

A
38

Northtown Ford, Inc.

Menomonie, WI

C
39

Kudick Chevrolet

Mauston, WI

A
40

Hansen Brothers Auto Sales

Milwaukee, WI

A
41

Martin's Garage CDJR

Union Grove, WI

A
42

Kenosha Automall

Kenosha, WI

A
43

R & R Auto Sales

Juda, WI

A
44

Minocqua Chevrolet

Minocqua, WI

A
45

Bennett's Auto Inc. Sales & Service

Neenah, WI

A
46

Center Avenue Auto Sales

Brodhead, WI

A
47

Van's Honda

Green Bay, WI

B
48

Williams Automotive and Imports LLC

Neenah, WI

A
49

Symdon Chevrolet of Mt Horeb

Mount Horeb, WI

A
50

Anastos Motors

Kenosha, WI

A
51

Schmit Bros. Chrysler Dodge Jeep RAM

Port Washington, WI

A
52

Medford Motors Inc

Medford, WI

A
53

Budget Motors of Wisconsin

Racine, WI

A
54

Satori's Auto

Manitowoc, WI

A
55

Dream Auto Sales

South Milwaukee, WI

A
56

Parsons of Eagle River

Eagle River, WI

A
57

Langlade Ford

Antigo, WI

A
58

Morrie's Sparta Ford

Sparta, WI

A
59

Symdon Ford of Monticello

Monticello, WI

A
60

Flambeau Auto Expo

Ladysmith, WI

A
61

Schmit Bros. Auto

Saukville, WI

A
62

Jones Chevrolet

Richland Center, WI

A
63

Pischke Motors of West Salem

West Salem, WI

A
64

Morrie's Eau Claire Subaru

Eau Claire, WI

A
65

Morrie's West Bend Honda

West Bend, WI

A
66

Auto Gallery LLC

Burlington, WI

A
67

Brickner's of Antigo CDJR

Antigo, WI

A
68

Brickner's of Wausau

Wausau, WI

A
69

Toycen Ford Inc.

Chippewa Falls, WI

A
70

Leadcar Toyota La Crosse

La Crosse, WI

A
71

Burtness Chevrolet, Inc.

Orfordville, WI

A
72

Affordable Auto LLC

Green Bay, WI

A
73

Sleepy Hollow Chrysler Dodge Jeep RAM

Viroqua, WI

A
74

Page Auto Inc

Green Bay, WI

A
75

Marthaler Honda Toyota

Ashland, WI

A
76

Burtness Chrysler Dodge Jeep RAM

Whitewater, WI

A
77

Morrie's Chippewa Falls Chrysler Dodge Jeep RAM

Chippewa Falls, WI

A
78

Morrie's West Salem Kia

West Salem, WI

A
79

Volkswagen La Crosse

Onalaska, WI

C
80

Johnson Ford of New Richmond

New Richmond, WI

A
81

Johnson Motors St. Croix Falls

Saint Croix Falls, WI

A
82

Festus Auto Sales

Milwaukee, WI

A
83

Icon Motors LLC

Janesville, WI

A
84

Bernard's Chrysler Dodge Jeep RAM

New Richmond, WI

A
85

Osceola Auto Sales and Service

Osceola, WI

A
86

Menke Mazda

Schofield, WI

A
87

Menke GMC

Schofield, WI

A
88

Shawano Auto Sales Inc

Shawano, WI

A
89

Colby Chrysler Center

Colby, WI

A
90

Wheel Way Auto Supercenter

Fifield, WI

A
91

Ketterhagen Motor Sales Inc

Whitewater, WI

A
92

Drive Town Motors

Cameron, WI

A
93

Abby Ford Inc

Abbotsford, WI

A
94

Clason Buick GMC

La Crosse, WI

A
95

Dahl Subaru La Crosse

La Crosse, WI

A
96

Dearth GMC

Monroe, WI

A
97

Forst Auto Sales LLC

Marshfield, WI

A
98

Kari Toyota

Superior, WI

A
99

Rock County Honda

Janesville, WI

A
100

O'malley Cadillac

Wausau, WI

A
101

Neuville Motors GMC

Waupaca, WI

A
102

A-F Motors

Adams, WI

A
103

Wheelers Chevrolet of Marshfield

Marshfield, WI

A
104

International Autos Group

West Allis, WI

A
105

Luther Automotive

Hudson, WI

A
106

Morrie's Sparta Chevrolet

Sparta, WI

A
107

Northwoods Ford

Minocqua, WI

B
108

Clintonville Motors Inc.

Clintonville, WI

A
109

Markquart Motors

Chippewa Falls, WI

A
110

Klein Ford

Winneconne, WI

A
111

Don Miller Dodge Chrysler Jeep RAM Fiat

Madison, WI

A
112

Don Miller Subaru West

Madison, WI

A
113

Sheboygan GMC

Sheboygan, WI

A
114

Sheboygan Chevrolet

Sheboygan, WI

A
115

Sheboygan Cadillac

Sheboygan, WI

A
116

Sheboygan Auto Group

Sheboygan, WI

A
117

Hiller Ford Inc.

Franklin, WI

A
118

Maritime Ford

Manitowoc, WI

A
119

Sheboygan Chrysler Center

Sheboygan, WI

B
120

Eau Claire Nissan

Eau Claire, WI

A
121

Rapids Ford

Wisconsin Rapids, WI

A
122

Truck Center of Rhinelander

Rhinelander, WI

B
123

Eagle River Dodge Inc

Eagle River, WI

B
124

Larsen Auto Center

Frederic, WI

A
125

Bell Ford

Arlington, WI

A
126

Uptown Ford Lincoln

Milwaukee, WI

A
127

Mark Toyota

Plover, WI

A
128

Mike Juneau's Brookfield Buick GMC

Brookfield, WI

A
129

West Side Chevrolet

Berlin, WI

A
130

Kenosha Toyota

Kenosha, WI

A
131

Holiday Buick GMC

Fond Du Lac, WI

A
132

Prestige Kia

Eau Claire, WI

A
133

Super Service Used Cars

Milwaukee, WI

A
134

Sommer's Subaru

Mequon, WI

A
135

Fields Volvo Cars Madison

Madison, WI

A
136

Fields Volvo Cars Waukesha

Waukesha, WI

A
137

Goben Cars West

Middleton, WI

A
138

Newman Chevrolet

Cedarburg, WI

A
139

Car City Auto Group

Milwaukee, WI

A
140

Cv Wholesale

Green Bay, WI

A
141

Sommer's Automotive

Mequon, WI

A
142

Kolosso Chrysler Dodge Jeep RAM

Appleton, WI

A
143

Lomira Auto LLC

Lomira, WI

A
144

Fillback

Prairie du Chien, WI

A
145

Fillback Chrysler Dodge Jeep RAM of Richland Center

Richland Center, WI

A
146

Fillback Highland Ford

Highland, WI

A
147

Gross Chrysler-Dodge-Jeep-RAM of Neillsville

Neillsville, WI

A
148

Kalscheur Dodge Chrysler RAM

Cross Plains, WI

A
149

Dahl Chrysler Dodge Jeep RAM of Stevens Point

Stevens Point, WI

A
150

Dahl Chrysler Dodge Jeep RAM Rhinelander

Rhinelander, WI

A
151

Dahl Ford Onalaska

Onalaska, WI

A
152

Dahl Ford Truck La Crosse

La Crosse, WI

A
153

Dahl Honda Onalaska

Onalaska, WI

A
154

Don Johnson's Cumberland Motors CDJR

Cumberland, WI

A
155

Don Johnson's Hayward Motors Chevrolet

Hayward, WI

A
156

Don Johnson's Hayward Motors Chrysler Dodge Jeep RAM

Hayward, WI

A
157

Eau Claire Chrysler, Dodge, Jeep, RAM

Eau Claire, WI

A
158

Eric Von Schledorn Ford

Random Lake, WI

A
159

Hartnell Chevrolet

Salem, WI

A
160

Homan Chevrolet

Waupun, WI

A
161

Homan Chrysler Dodge Jeep RAM of Waupun

Waupun, WI

A
162

Homan Ford

Ripon, WI

A
163

Integrity Motors, Inc.

Fond du Lac, WI

A
164

Porcaro Ford

Racine, WI

A
165

Middleton Ford

Middleton, WI

A
166

Miller Ford

Burlington, WI

A
167

Miller Motor Sales Group

Burlington, WI

A
168

Nearly New Auto & Truck

Green Bay, WI

A
169

Zimbrick Hyundai Eastside

Madison, WI

A
170

Zimbrick Honda

Madison, WI

A
171

Audi Appleton

Appleton, WI

A
172

Acura of Brookfield

Brookfield, WI

A
173

Wheelers Family Auto Group

Marshfield, WI

A
174

Bergstrom Lincoln of Neenah

Neenah, WI

A
175

Bergstrom Nissan of Oshkosh

Oshkosh, WI

A
176

Village Auto Inc.

Green Bay, WI

A
177

Bergstrom Volkswagen of Oshkosh

Oshkosh, WI

A
178

Car Smart of Madison

Madison, WI

A
179

Zimbrick Volkswagen

Middleton, WI

A
180

Tim Witt Chevrolet

Crivitz, WI

A
181

Zimbrick Buick GMC Eastside

Madison, WI

A
182

Lenz Auto

Fond du Lac, WI

A
183

Zimbrick Automotive

Madison, WI

A
184

Wilde Chrysler Dodge Jeep RAM

Waukesha, WI

A
185

Wheelers Chevrolet of Merrill

Merrill, WI

A
186

BMW of Madison

Madison, WI

A
187

Vande Hey Brantmeier Chrysler Dodge Jeep RAM

Chilton, WI

A
188

Lupient Ford

Baldwin, WI

A
189

Subaru City of Milwaukee

Milwaukee, WI

A
190

Homan Chrysler Dodge Jeep RAM of Ripon

Ripon, WI

A
191

Wilde Honda

Waukesha, WI

A
192

Dahl Subaru Sheboygan

Sheboygan, WI

A
193

Zeigler Hyundai of Racine

Mount Pleasant, WI

A
194

Zeigler Honda of Racine

Sturtevant, WI

A
195

Bergstrom Buick GMC of Appleton

Appleton, WI

A
196

Bergstrom Cadillac of Madison

Madison, WI

A
197

Zeigler Subaru of Kenosha

Kenosha, WI

A
198

East Madison Toyota

Madison, WI

A
199

Zimbrick Chevrolet

Sun Prairie, WI

A
200

Rpm Motors Inc

New Glarus, WI

A
201

Zimbrick

Madison, WI

A
202

Zimbrick Hyundai West

Madison, WI

A
203

Dahl Hyundai La Crosse

La Crosse, WI

B
204

Schlossmann Honda City

Greenfield, WI

B
205

Janesville Kia

Janesville, WI

B
206

Dahl Toyota Sheboygan

Sheboygan, WI

B
207

Janesville Nissan

Janesville, WI

B
208

Gustman Honda

Appleton, WI

B
209

Alphorn Ford

Monroe, WI

B
210

Janesville Subaru

Janesville, WI

B
211

Evansville Ford

Evansville, WI

C
212

Gregg Young Abrams Chrysler Dodge Jeep RAM

Abrams, WI

C
213

Kunes Auto Group

Delavan, WI

A
214

Courtesy Auto & Truck Center Inc

Stanley, WI

A
215

Ken Vance Honda

Eau Claire, WI

A
216

Avenue Auto

Oshkosh, WI

A
217

Dan Goben Cars

Green Bay, WI

A
218

Chippewa Valley Mazda

Chippewa Falls, WI

A
219

Bergstrom Acura

Appleton, WI

A
220

Bergstrom Lexus of Madison

Middleton, WI

C
221

Bergstrom Subaru Green Bay

Green Bay, WI

A
222

Blue Line Auto

Muskego, WI

A
223

Genesis of Appleton

Appleton, WI

A
224

Bergstrom Nissan of Appleton

Appleton, WI

A
225

Bergstrom Subaru Oshkosh

Oshkosh, WI

A
226

Bergstrom Toyota

Oshkosh, WI

A
227

Bergstrom Hyundai of Green Bay

Ashwaubenon, WI

A
228

Bergstrom Infiniti of Appleton

Appleton, WI

A
229

Dahl Automotive

La Crosse, WI

A
230

Bergstrom GMC of Manitowoc

Manitowoc, WI

B
231

Bergstrom Chrysler Dodge Jeep RAM of Oshkosh

Oshkosh, WI

D
232

Eric Von Schledorn Chevrolet

Saukville, WI

A
233

Freedom Automotive

Tomah, WI

A
234

Gregg Young Hortonville Ford

Hortonville, WI

A
235

Hyundai of Eau Claire

Eau Claire, WI

A
236

Rudig Jensen Chrysler Dodge Jeep RAM

New Lisbon, WI

A
237

MINI of Madison

Madison, WI

A
238

Zimbrick Acura

Middleton, WI

A
239

Zimbrick Volkswagen of Madison

Madison, WI

A
240

Wilde Toyota

West Allis, WI

A
241

Wilde Subaru

Waukesha, WI

A
242

Brown Toyota

Milwaukee, WI

A
243

Napleton Chevrolet Buick GMC

Beaver Dam, WI

A
244

Meyer Motors

Plymouth, WI

A
245

Zeigler Toyota Racine

Mount Pleasant, WI

A
246

Witt Auto

Crivitz, WI

C
247

Bergstrom Hyundai of Appleton

Appleton, WI

A
248

Klein Chevrolet

Clintonville, WI

A
249

Klein Chrysler Dodge Jeep RAM

Clintonville, WI

A
250

Kocourek Subaru

Wausau, WI

A
251

Wilde East Towne Honda

Madison, WI

A
252

Rosen Hyundai of Kenosha

Kenosha, WI

A
253

Rhinelander Gm

Rhinelander, WI

A
254

Kocourek Volkswagen

Wausau, WI

A
255

Bergstrom Mazda of Appleton

Appleton, WI

A
256

Audi Wausau

Wausau, WI

A
257

Kocourek Ford

Wausau, WI

A
258

Kocourek Hyundai

Wausau, WI

A
259

Hudson Ford

Hudson, WI

A
260

Heiser Automotive Group

Glendale, WI

A
261

Heiser Toyota

Milwaukee, WI

A
262

Toyota of Brookfield

Brookfield, WI

A
263

Ewald's Hartford Ford

Hartford, WI

A
264

Ewald Chevrolet

Oconomowoc, WI

A
265

Ewald Kia of Oconomowoc

Oconomowoc, WI

A
266

Ewald's Venus Ford LLC

Cudahy, WI

A
267

Ewald Volkswagen of Menomonee Falls

Menomonee Falls, WI

A
268

Heiser Chevrolet of West Allis

West Allis, WI

A
269

Heiser CDJR Sturgeon Bay

Sturgeon Bay, WI

A
270

Ewald Buick GMC of Menomonee Falls

Menomonee Falls, WI

A
271

Ewald Chrysler Jeep Dodge RAM

Franklin, WI

B
272

Heiser Lincoln

Glendale, WI

B
273

Heiser Ford

Glendale, WI

B
274

Summit Ford

Beaver Dam, WI

A
275

Summit Automotive Chrysler Dodge Jeep RAM

Fond du Lac, WI

A
276

Jon Green Family Auto

Milton, WI

A
277

Kearns Motor Car

Johnson Creek, WI

A
278

John Amato Hyundai

Menomonee Falls, WI

A
279

Amato Hyundai of Glendale

Glendale, WI

A
280

Honda of Kenosha

Bristol, WI

B
281

Dahl Honda Stevens Point

Stevens Point, WI

A
282

Soerens Ford of Brookfield

Brookfield, WI

A
283

Gandrud Chrysler Dodge Jeep RAM

Green Bay, WI

A
284

Gandrud Nissan

Green Bay, WI

A
285

Griffin Chrysler Jeep Dodge RAM

Jefferson, WI

A
286

Griffin Ford

Waukesha, WI

A
287

Griffin Ford Fort Atkinson

Fort Atkinson, WI

A
288

Griffin's Hub Chrysler Jeep Dodge RAM

Milwaukee, WI

A
289

Holz Chevrolet Buick GMC

Watertown, WI

A
290

Russ Darrow Toyota

West Bend, WI

A
291

Kayser Chevrolet

Sauk City, WI

A
292

Kayser Chrysler Center of Sauk City

Sauk City, WI

A
293

Kayser Chrysler Center of Watertown

Watertown, WI

A
294

Kayser Ford

Madison, WI

A
295

Rosen Kia Milwaukee

Milwaukee, WI

A
296

Porsche Waukesha

Waukesha, WI

A
297

Palmen Auto Stores

Kenosha, WI

A
298

Lynch Family of Dealerships

Burlington, WI

A
299

Mercedes-Benz of Elmbrook

Waukesha, WI

A
300

Metro Ford of Madison

Madison, WI

A
301

Mint Julep Motors

Delavan, WI

A
302

BMW of Milwaukee North

Glendale, WI

A
303

Van Horn Nissan of Stevens Point

Stevens Point, WI

A
304

Van Horn Hyundai of Sheboygan

Sheboygan, WI

A
305

S & L Motors

Pulaski, WI

A
306

Boucher Hyundai of Janesville

Janesville, WI

A
307

Rosen Nissan Milwaukee

Milwaukee, WI

A
308

Palmen Kia of Kenosha

Kenosha, WI

A
309

Gandrud Chevrolet

Green Bay, WI

A
310

Holz Motors Inc

Hales Corners, WI

A
311

Van Horn Honda of Glendale

Glendale, WI

A
312

Crest Cadillac, Inc

Brookfield, WI

A
313

S&L Ford

Oconto Falls, WI

A
314

Carsplaza Superstore

Kenosha, WI

A
315

Boucher Cadillac of Waukesha

Waukesha, WI

A
316

International BMW

West Allis, WI

A
317

Metro Kia of Madison

Madison, WI

A
318

Bachrodt Baraboo Motors CDJR

Baraboo, WI

A
319

Van Horn Kia of Sheboygan

Sheboygan, WI

A
320

Van Horn Nissan of Sheboygan

Sheboygan, WI

A
321

Hyundai West Allis

West Allis, WI

A
322

Dorsch Kia

Green Bay, WI

A
323

Cloudlot By Van Horn

Sheboygan, WI

A
324

Van Horn Ford of Sheboygan

Sheboygan, WI

A
325

Van Horn Ford Lomira

Lomira, WI

A
326

Kayser Chevrolet Buick GMC

Janesville, WI

B
327

Umansky Motor Cars

Glendale, WI

B
328

Van Horn Chrysler Dodge Jeep RAM of Stoughton

Stoughton, WI

B
329

Van Horn Ford of Oconomowoc

Oconomowoc, WI

B
330

Van Horn Hyundai of Fond Du Lac

Fond du Lac, WI

B
331

Van Horn Chrysler Dodge Jeep RAM of Manitowoc

Manitowoc, WI

C
332

Van Horn Chrysler Dodge Jeep RAM Fiat of Plymouth

Plymouth, WI

C
333

Umansky Chevrolet

Glendale, WI

C
334

Ok Used Cars of Rhinelander

Rhinelander, WI

A
335

Rhinelander Toyota

Rhinelander, WI

A
336

Heiser Chevrolet of West Bend

West Bend, WI

A
337

Lexus of Milwaukee

Glendale, WI

A
338

Lexus of Brookfield

Brookfield, WI

B
339

Bryden Motors

Beloit, WI

A
340

Gordie Boucher Village Ford of Thiensville

Thiensville, WI

A
341

Gordie Boucher Lincoln West Bend

West Bend, WI

A
342

Russ Darrow Metro Mazda

Milwaukee, WI

A
343

Russ Darrow Chrysler Dodge Jeep RAM of West Bend

West Bend, WI

A
344

Nissan Lake Country

Oconomowoc, WI

A
345

Genesis of Milwaukee

Waukesha, WI

A
346

Russ Darrow Waukesha Mitsubishi

Waukesha, WI

A
347

Russ Darrow Chrysler Dodge Jeep RAM of Milwaukee

Milwaukee, WI

A
348

Russ Darrow Kia of Wauwatosa

Wauwatosa, WI

A
349

Gordie Boucher Ford of Kenosha

Kenosha, WI

A
350

Gordie Boucher Ford of Menomonee Falls

Menomonee Falls, WI

A
351

Gordie Boucher Ford of West Bend

West Bend, WI

A
352

Gordie Boucher Lincoln Janesville

Janesville, WI

A
353

Gordie Boucher Lincoln of West Allis

West Allis, WI

A
354

Boucher Hyundai of Waukesha

Waukesha, WI

A
355

Boucher Nissan of Waukesha

Waukesha, WI

A
356

Boucher Volkswagen of Franklin

Franklin, WI

A
357

Gordie Boucher Nissan of Greenfield

Greenfield, WI

A
358

Russ Darrow Nissan of West Bend

West Bend, WI

A
359

Hall Volkswagen

Brookfield, WI

A
360

Frank Boucher Mazda of Racine

Racine, WI

A
361

Frank Boucher Volkswagen of Janesville

Janesville, WI

A
362

Russ Darrow Kia of Waukesha

Waukesha, WI

A
363

Russ Darrow Nissan of Milwaukee

Milwaukee, WI

A
364

Frank Boucher Volkswagen of Racine

Racine, WI

A
365

Russ Darrow Mazda of Greenfield

Greenfield, WI

A
366

Hyundai Lake Country

Oconomowoc, WI

A
367

Frank Boucher Kia of Racine

Racine, WI

A
368

Russ Darrow Mazda of Madison

Madison, WI

A
369

Serra Toyota

Milwaukee, WI

A
370

Russ Darrow Kia of Madison

Madison, WI

A
371

Boucher Auto Group

Greenfield, WI

A
372

Russ Darrow Honda

Milwaukee, WI

A
373

Boucher Buick GMC of Waukesha

Waukesha, WI

A
374

Frank Boucher Chrysler Dodge Jeep RAM of Janesville

Janesville, WI

B
375

Schoepp Motors

Middleton, WI

A
376

Rosen Honda

Greenfield, WI

A
377

Auto Haus

Green Bay, WI

A
378

Kunes CDJR of Elkhorn

Elkhorn, WI

B
379

Palmen Motors CDJR

Kenosha, WI

A
380

Stark On the Beltline

Marshall, WI

A
381

Lynch Chevrolet GMC of Burlington

Burlington, WI

A
382

Kunes Buick GMC of Stoughton

Stoughton, WI

A
383

Holiday Mazda

Fond du Lac, WI

B
384

Lynch Chevrolet of Kenosha

Kenosha, WI

A
385

Lynch Buick GMC of West Bend

West Bend, WI

A
386

Lynch Mukwonago

Mukwonago, WI

A
387

Kunes Chevrolet GMC of Lake Geneva

Lake Geneva, WI

B
388

Lupient Milwaukee Kia

Glendale, WI

B
389

Kunes GMC of Beloit

Beloit, WI

C
390

Palmen Alfa Romeo

Kenosha, WI

C
391

Kunes Mad City Mitsubishi

Madison, WI

C
392

K&F Auto Sales & Service Inc.

Jefferson, WI

A
393

Kunes Hope Chevrolet

Milwaukee, WI

B
394

Kunes Buick GMC of Greenfield

Greenfield, WI

B
395

Lupient Infiniti Milwaukee

West Allis, WI

B
396

Bergstrom Ford of Oshkosh

Oshkosh, WI

A
397

Bergstrom Chevrolet of Madison

Madison, WI

A
398

Kunes Chevrolet Cadillac of Delavan

Delavan, WI

A
399

Kunes Chevrolet GMC of Elkhorn

Elkhorn, WI

C
400

Burtness Chevrolet of Whitewater

Whitewater, WI

C
401

Fedderly Chrysler Dodge Jeep Inc

Reedsburg, WI

A
402

Stevens Point Hyundai

Stevens Point, WI

A
403

Napleton Ford Columbus

Columbus, WI

A
404

Amery Chevrolet

Amery, WI

A
405

Keyes Chevrolet

Menomonie, WI

B
406

Autoplex Mke

Milwaukee, WI

A
407

Kunes Buick GMC of Oak Creek

Oak Creek, WI

A
408

Stevens Point Ford

Stevens Point, WI

F
409

Link Chrysler Dodge Jeep RAM

Rice Lake, WI

B
410

Rosen Hyundai Greenfield

Greenfield, WI

A
411

Gross Motors of Marshfield

Marshfield, WI

B
412

Bergstrom Chevrolet of Green Bay

Green Bay, WI

D
413

Bergstrom Chevrolet of Appleton

Appleton, WI

B
414

Bergstrom Cadillac of Green Bay

Green Bay, WI

D
415

Bergstrom Ford of Green Bay

Green Bay, WI

D
416

Bergstrom Chevrolet of Oshkosh

Oshkosh, WI

C
417

Bergstrom Chevrolet of Middleton

Middleton, WI

B
418

Les Stumpf Ford

Appleton, WI

B
419

Bergstrom Kia of Oshkosh

Oshkosh, WI

B
420

Bergstrom Kia Appleton

Appleton, WI

B
421

Kocourek Kia

Wausau, WI

B
422

Rosen Nissan Madison

Madison, WI

B
423

Benna Chrysler Dodge Jeep RAM

Superior, WI

B
424

Bergstrom Volkswagen of Green Bay

Ashwaubenon, WI

B
425

Bud Weiser Cadillac

Beloit, WI

B
426

Lake Ford

Milwaukee, WI

B
427

Markquart Toyota

Chippewa Falls, WI

B
428

Lake Chevrolet

Milwaukee, WI

B
429

Kunes Chevrolet of Delavan

Delavan, WI

C
430

Palmen Buick GMC Cadillac

Kenosha, WI

F
431

John Amato Chrysler Dodge Jeep RAM

Glendale, WI

A
432

City Chrysler Dodge Jeep RAM Fiat of Brookfield

Brookfield, WI

C

Dealer Fee Distribution

$0–$19931
$200–$499302
$500–$79984
$800–$99912
$1,000+3

Based on 432 dealers with dealer fees on their quotes

Wisconsin Dealer Fee Info

Wisconsin Median
$497
National Median
$499
Avg Doc Fee, Wisconsin
$365

Total dealer fees on quotes from the past year

Negotiation Tip

Ask for every dealer fee in writing, not just the doc fee. If the total is above the Wisconsin median of $497, use that as leverage — or consider a dealer with lower fees nearby.

See all dealers in WisconsinCompare transparency scores, quoted add-ons, and more →

Dealer Fee FAQ — Wisconsin

What are median dealer fees in Wisconsin?

The median Wisconsin dealer charges $497 in total dealer fees, the doc fee plus every other fee the dealer adds, based on quotes from the past year. The national median is $499. The average doc fee alone is $365 in Wisconsin.

Which dealer in Wisconsin has the lowest dealer fees?

N&N Auto Outlet Llc in Wisconsin Rapids has the lowest dealer fees at $10.

How many dealers in Wisconsin charge at or below the state median?

279 out of 432 dealers in Wisconsin charge total dealer fees at or below the state median of $497.